Email delivers the best ROI of any channel, speakers said during the DigitalSummit in Boston, where it was pointed out that email marketing is not dead. Here are ten suggestions for getting the most out of email. 

The EU’s deadline for suspending the Privacy Shield has passed. Here’s would could happen to marketers if the Shield is actually terminated.

Hackers are phishing for political secrets during the mid-term elections. Here is a report on the threat from these attackers. 

HTML may be better when sending emails than a platform like CSS. But there are potential drawbacks—for example, fonts that don’t load. Here is a primer on HTML and email.   

Firms have sent GDPR consent emails and are removing people who want out. But what state is their email really in? Do people they email want to hear from them at all, and do they want them storing all that data?

Telecom companies are slowing online traffic to such apps as YouTube and Netflix, according to a study by Northeastern University and the University of Massachusetts. YouTube is the top target of the alleged throttling. 

Many firms start their Christmas email campaigns as early as July. Here are some suggestions on how to conduct them. 

Having two CEOs works for high-tech companies such as Salesforce. Shares rose by 5% after Salesforce announced that it was promoting COO Keith Block to share responsibilities with co-founder Marc Benioff on Aug. 8.    

Data breaches have increased by 75% in two years, according to a study by the UK Information Commissioner’s Office (ICO). Of 2,000 reports received in the past year, 292 were deliberate cyber incidents.  

Many privacy notices fail to meet GDPR requirements, according to a study by the University of Michigan School of Information and Ruhr-Universität Bochum. For example, some lack information on how to deactivate cookies.