• Over Half Of Digital Businesses Publish Daily Content: Study
    A study by The Manifest. found that 51% of digital marketers publish online content daily, and that 31% do so weekly. The frequency varies by company size
  • GDPR Guidelines For Small Business
    It’s time for small businesses to roll up their sleeves and work on GDPR compliance. Here are tips on how to what do before the auditors knock.  
  • Email Can Help Photographers Drive Revenue
    Email can help photographers build a profitable business. But there are critical chores, from building the email list to deciding how to use it. 
  • How To Use Direct Mail With Email
    Direct mail works well with email, studies show. Here is a set of tips for using both channels to drive engagement.  
  • What The GDPR Means To Consumers
    The General Data Protection Regulation takes effect in a couple of weeks. The New York Times outlines what it means to U.S. consumers. 
  • Email Marketing At Micro-Moments
    Campaigns will become more data driven and email marketers will increasingly engage consumers during micro-moments. Those are among the predictions included in a Movable Ink infographic. 
  • How AI Can Drive Better Email Marketing
    Email marketers should not be afraid of artificial intelligence (AI). Daniel Calderon, managing partner at Farley, Calderon & Associates, says that AI helped him achieve a 43% open rate in his last email campaign. 
  • Blockchain And GDPR: How They Can Co-Exist
    Blockchain data cannot be erased, putting the technology in possible conflict with GDPR. But there are workarounds, including encryption and use of off-chain databases. Here is an analysis on how blockchain and GDPR can co-exist.  
  • Seven Tips For Selling Music By Email
    Email should be part of the digital marketing mix when selling music, but it has to be done well. Here are seven tips for sending more powerful email blasts. 
  • Nigerian Princes Are Out, BEC Attacks Are In: Study
    Nigerian  email scammers have switched from phony messages from princes to Business Email Compromise attacks, according to a report by CrowdStrike. They operate by gaining access to corporate email login details and cost businesses hundreds of millions of dollars a year. 
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