• Trump's Emails Against Bernie Prove Senator Is Serious Contender, Sanders Campaign Says
    The Trump campaign’s emails attacking Bernie Sanders prove that the Vermont Senator is the Democratic frontrunner and a serious electoral threat, his staffers say. Trump has sent two emails criticizing Sanders last week.
  • Four Of The Worst Email Marketing Myths
    Brands are often harmed by believing prevailing email marketing myths. For example, some think that any test is a good test, or that higher frequency means less engagement. Here are four of the worst myths. 
  • 16 Strategies For Marketers To Use In 2020
    Maybe you already know these things, but here’s a reminder: The 16 best marketing strategies to try this year include personalization, original research and data-driven creative. Here’s the full list. 
  • A Guide To Email Marketing For Realtors
    The real estate business could boom in 2020 between a millennial housing boom and a strong economy. But it needs a marketing backup. Here is a guide to why and how realtors should use email. 
  • 15 Marketing Trends To Watch For 2020
    It’s important for firms to keep up with marketing trends. So here are 15 predictions from experts on what to watch for in 2020—among them, a focus on data and  more conversational marketing. 
  • Happy Valentine's Day -- Yes, It's Time To Start This Year's Campaign
    Christmas may be barely over, but it’s time for marketers to rev up their marketing for Valentine’s Day. Here are several ways marketers can build brand awareness and sales -- beginning by segmenting their email list, then infusing their messages with urgency. 
  • 15 Best Practices For Email Marketers
    Email may be the most effective channel. But there are rules regarding what to send, and when. Here are 15 email best practices that all brands should observe. 
  • How To Use Video In Email Marketing
    Brands can add video to automated lifecycle messages, repurpose videos from social media and use video to tell their brand story. Here is a guide on how to deploy video in email marketing. 
  • From Security To Marketing: Email Developments In 2019
    Email remains the king of marketing channels, but it is changing. Here are some of the top developments in the field in 2019. 
  • Five Email Software Tools For Small Businesses
    Small businesses seem eager to try email. But do they have the right tools? Here are five software solutions for startups that can be upgraded along the way to growth.
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