Litmus reports that 77% of marketers cite email as one of their two most effective channels. Here are more results, along with insights on how get the most out of your email marketing. 

This year will see the first at-home holiday shopping season. Here are tips for breaking through the noise and optimizing your email marketing.   

The election is affecting retail shopping, with in-store sales taking a hit and online buying headed in the same direction. Some stores are even boarding up their windows to forestall damage from civil unrest. 

B2B marketplaces hold outsized promise for ecommerce marketers. Startups such as Faire and Miraku have transformed the field in 2020.

Email marketing and VoIP are not competing technologies: they work well together. Here are ways to combine email and VoIP to improve performance. 

Cold emails are less intrusive than cold phone calls. And they are especially useful for small businesses. Here’s how to run cold email marketing campaigns on a tight budget.

Email is an effective channel in any language. Here are tips on how and why to create a multi-lingual campaign.  

Marriott has been hit with a $23.7 million fine for the data breach that affected over 330 million customers. The penalty was confirmed by the UK Information Commissioner’s Office.

Retailers are still investing in email technology—43% have done so over the past year. And 17% say email marketing is one of their top three budget priorities for the next year, according to a study by  Digital Commerce 360.

Barnes & Noble is utilizing a dynamic store module powered by Movable Ink in its email marketing to help customers embrace BOPIS. The tool uses geo-location data to show whether stores are open and their location.