• 61% of Americans Say Email Is Important to Doing Their Job: Pew
    Sixty-one percent of American workers said that email is "very important" to doing their job, according to recent survey from the Pew Research Center. Email beat out the Internet, which only 54 percent of Americans ranked as essential and social media, which only 4 percent of Americans rely on for work.
  • Answerbook Aims to Help Retailers With Personalized Emails
    Answerbook is a new email marketing tool for retailers. The service, which was founded by e-commerce veterans Chris Nguyen and Lee Liu, helps online retailers send personalized emails based site behavior, purchase history and email responses. The platform is going after the smaller retail market, which do about $.5-1 million in annual sales.
  • NYC Government's Email System Attacked
    The government of New York City's email system has been attacked and some city agencies have experienced email outages. City officials said that the denial of service attack had been slowed however malicious activity continues to affect the platform.The FBI, NYPD and the Multi-State Information Sharing and Analysis Center are investigating the hack.
  • Anthem Data Breach Exposed 78.8M People
    Health insurance giant Anthem's recent data breach affected 78.8 million people, the company revealed today, a number slightly lower than previously thought. The attack on the insurance company exposed names, Social Security numbers, dates of birth and email addresses of customers, among other data. The company also revealed the numbers of those affected by state. For instance, 13.5 million citizens of California were exposed in the breach.
  • Dispatch Email App Pairs Nicely With Evernote
    Dispatch, an action-based email app, gets even more powerful when combined with note taking app Evernote, according to PC World. The site argues that pairing these apps, which integrate easily, allows users to save emails and attachments directly to an Evernote account, which makes it easy to access documents on the go and to turn emails into action items on the phone.
  • 75% of Marketers Failed to Fully Implement DMARC
    Companies have been slow to adopt email authentication standards, according to Agari Data's State of Email Trust 2014 report. The research, which looked at 6.5 billion emails sent every day in 2014 across 147 companies from varying industries, revealed that 75 percent of companies have failed to fully implement DMARC email authentication standards.
  • Only 30% of Email Marketers Do A/B Testing
    Only 30 percent of email marketers are doing A/B testing, according to The Relevancy Group's report "The Relevancy Ring: ESP Buyers Guide 2015." The research also reveals that 32 percent of marketers are currently use dynamic content and only 31 percent send targeted emails based on a consumer's life stage.
  • Facebook CIO Talks Email
    Email is not dead. Just ask the CIO of Facebook Tim Campos. In an interview with The Australian, Campos revealed that Facebook employees still use the tool at work. Still, they don't rely on it as much as other companies. The social network's employees also use Facebook Groups to collaborate on projects, where employees can comment and share videos and images. "We find Facebook much more effective at collaboration than email," he said in the interview. "We may use email when communicating with people externally."
  • Gmail Autocomplete Flaw Leaves Users Sending Messages to Wrong Recipients
    Gmail users have been experiencing an issue with the service's "Send To" field this week. Essentially, when a user starts to type a name in their inbox field, they don't see their most-used contact pop up. A number of users have complained about sending confidential emails to the wrong person. Gmail apologized about the auto complete hiccup on Twitter.
  • Google Introduces Inbox for Work Email
    Google has unveiled plans to bring its email management tool Inbox by Gmail to the workplace inbox. Beginning next month, Google's Inbox tool will be available in beta to Google Apps for Work users. Companies can emailinboxforwork@google.com from their Google Apps for Work administrator account to get an invitation to the program.
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