Law360
Microsoft argued last week that the U.S. Supreme Court should uphold a ruling preventing the federal government from demanding user data that the company stores overseas. The firm wants the justices to uphold a 2016 Second Circuit ruling won by Microsoft.
The Washington Post
Senate Democrats say that 50 Senators have endorsed a measure to override the Federal Communication Commission’s planned deregulation of the broadband industry. They need one more Republican vote for passage.
Diginomica
Talk about the retail apocalypse has slowed down, but data challenges remain, and personalization at scale remains elusive, according to coverage from NRF 18. In addition, it is becoming more difficult to serve omnichannel customers.
Fourth Source
Email marketing may continue to play a role in 2018. But that means firms will also have to cope with email fraud. Here are tips on how to fight it.
TechCrunch
The same group that hacked the Democratic National Committee also attacked the U.S. Senate in the last half of last year, according to a new report by Trend Micro. The hackers attempted to compromise Senators’ credentials through a phishing site that mimics the Senate’s email system.
Gigabit
Many organizations err by thinking GDPR compliance is a one-time destination rather than an ongoing journey. Here’s how data mapping and policy automation can help them comply.
PharmExec.com
Triggered emails are being more widely used in healthcare marketing. A great trigger program doesn’t change what worked before, but it can help you reach today’s customer. Here are four ways healthcare marketers can use triggered email.
WBTW
The Internal Revenue Service has alerted taxpayers to a new email scam targeting Hotmail users. The subject line says, “Internal Revenue Service Email No. XXXX | We’re processing your request soon | TXXXXXX-XXXXXXXX”. Recipients are led to a fake Microsoft page and asked for personal and financial information.
Huffington Post
Swimwear and underwear retailer Andrew Christian is under fire in social media for including nude photos, purportedly of British Olympic diver Tom Daley, in an email blast. The email reportedly says, “See Tom like you’ve never seen him before.”
CTech
Marketing company Matomy Media Group Ltd. has named Liam Galin as CEO. He replaces Sagi Niri. The Tel Aviv-based company, which offers data-driven services to support email, mobile, video and domain, reduced its workforce by 28% in the last 12 months.