• Tips For Avoiding the Utah Topless Email Gaffe
    Companies can avoid the mistake made by the Utah Bar in sending a topless photo in an email. This entails sexual harassment training and reminding employees that they should not have porn on their computers. 
  • Chicago Startup Fuels Small Personalized Email Campaigns
    Chicago entrepreneur Ajay Goel needed a tool to send personalized email messages to small groups of people. So he created Gmass, a startup that now has over 100,000 users and more than $1 million in revenue. 
  • Trump Fundraiser's Email Is Breached
    The email account of a top fundraiser for the 2016 Trump campaign has been breached. The hacking of Elliott Broidy’s email is leading to fears that document leaks could disrupt the 2018 election cycle.  
  • Where GDPR Data Rules Apply: An Advisory
    GDPR data rules apply to companies whether or not they process data in the EU--as long as they are selling products to and processing data on EU citizens. This and other insights are provided in an article in Germany’s Business Law magazine. 
  • Busting Urban Myths About Email Marketing
    Many people believe urban myths, including those about email marketing. Return Path’s Jen Ribble busts three of those myths. 
  • Siri Provides Email Addresses Of Spammers: Macworld
    Siri in macOS provides email addresses of unwanted mailers—mostly like spammers—when uers type in names. Macworld offers suggestions on how to stop it. 
  • Where Email Stands In The Marketing Mix
    Email marketing almost doubled in usage in the two years prior to 2017, and ranks third behind web sites and social media marketing, according to Salesforce data. But new channels are growing. Here’s a deep dive into the changing media landscape.  
  • GDPR Is Better Set Up Than The 2012 Cookie Law
    Confusion reigned before the Cookie Law went into effect in 2012. That’s not the case with GDPR: Firms are already getting on track. For example, author Bob Wootton received a seven-page questionnaire from his financial advisor asking permissions to use and store his data. 
  • Utah Bar Sends Email Blast With Photo Of Topless Woman
    The Utah State Bar has sent an email to lawyers featuring an image of a topless woman. Officials were “horrified,” and sent an apology to everyone on the email list. The controversial email advertised the group’s spring convention. 
  • Microsoft Tests Cortana For Email Reading
    Microsoft is testing a feature for Outlook that would allow users to have the personal assistant Cortana read their emails in iOS and Android. It would be especially useful for commuters driving to work. 
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