Opposing technology firms are pushing changes in the California Consumer Privacy Act. Among the proposed switches are renaming the law the Privacy For All Act of 2019, delaying implementation from 2020 until 2021 and tougher disclosure obligations. 

Many businesses fail to realize the full benefits of email marketing. Here are five tips for improving email performance and achieving its full potential. 

Contact marketing can help a business grow online. But many firms need direction when starting out. Here are five content marketing strategies for fueling business growth, starting with this one: Lean into email. 

Gmail users are being notified that Samsung Email has been authorized to access and control their Gmail account. The notification is being caused by a bug resulting from Google enacting a new security protocol. There is a good chance that hackers will seek to exploit the incident.  

Think tanks backed by Silicon Valley tech companies are pushing for privacy legislation with weak enforcement mechanisms and are seeking to roll back state-level laws. One is the Center for Democracy and Technology, a group backed by corporate donors such as Amazon, Verizon and Google. 

The Ukrainian military is being targeted with phishing emails that pretend to be from a UK defense manufacturer. The attacks spread malware that has the objective of monitoring the Ukrainian government and military. 

Gmail will soon have a “?” button for “quick access to a range of help and support content,” Google says. Tapping the button will open a floating window featuring a search field, or it can take users directly to the support function they need. Calendar and Drive will also feature the button.  

The Bernie Sanders Presidential campaign has sent an email to supporters, inviting them to an event in ‘Bostob.’ That mangling of the word Boston appears in the subject line and throughout the email. The campaign attributed it to human error. 

An appellate court has thrown out a defamation lawsuit against the New Yorker magazine, saying that a hyperlink to an allegedly defamatory article in an email to subscribers did not constitute re-publication of the article. In addition, it said there was nothing defamatory in the email itself. A court had dismissed a suit over the 2010 article.

Democrats are under pressure to build their email lists. With the emphasis on small donors, each email address is said to be worth $8 to a political campaign.