Friday marks the end of the California legislative calendar, and the tech industry has lost its chance to turn around the California Consumer Privacy Act (CCPA). Here’s what the law, which takes effect on January 1, means for businesses and consumers. 

Email is like a T-Rex that will never die. Anthony Saladino, CEO and founder of Kitchen Cabinet Kings, offers advice on what you can to improve your email marketing in 2020. 

HubSpot is using technology to remain transparent with employees about a range of topics. Katie Burke, chief people officer at HubSpot, explains how.    

Contrary to what some experts said, email marketing has been replaced by social media. That’s because people have email embedded in their lives. Here’s some perspective on why email remains important. 

Facebook is experiencing worldwide outages. They started on Monday afternoon. Instagram and Snapchat have also been affected. 

Software marketers make many mistakes in their copywriting. Promises such as great ROI, full transparency, a fully customized product and cutting-edge technology may frighten customers or may not mean much to them. 

Google says it is working on a solution to a security issue with its Calendar feature. Calendar allows anyone to schedule a meeting without email notification, and clicking on the event could open the door to malicious attacks. Here’s what this means to users.  

Microsoft is providing an automated incident response to enterprise Office 365 customers. It helps them block phishing, nasty links and malware attacks.   

From CAN-SPAM to the GDPR, small businesses also have to comply with laws regarding email. Here is a roundup of 10 major anti-spam rules.  

Marketers shouldn’t leave their efforts to reach the managed inbox entirely to the email service providers. They can improve their email deliverability by testing and tweaking their emails.