AgencySpy
After reading self-help books from Sheryl Sandberg and Patti Stanger, a San Francisco-based ad executive decided to take charge of her love life and took to email to do so. The anonymous source promised in the email that if you set her up on a date with a man and then she ends up marrying that man, that she'll pay you $10,000 on her wedding day. "I'm writing you today because I've decided to make an aggressive action plan on finding that one fella that I get to hang out with forever," she wrote. "And I've recognized two things that …
Forbes
Attorney generals from Vermont and then Nebraska are trying to stop patent troll from demanding licensing fees from individuals that scan documents and then email them. The company was granted the patent for this very common procedure and is now threatening to sue people who make use of this practice. A law firm representing patent troll is demanding $1000 for anyone that scans a document and then emails it. HP has fought back against the company, claiming that they produced technology that enable this practice before patent troll was even granted a patent. This case could call into question how …
The Tyee
British Columbia's Information and Privacy Commissioner Elizabeth Denham did found that liberals in British Columbia did not do anything wrong when they were collecting data for marketing purposes. In her report on the case, she expressed disapproval for the idea suggested by a former cabinet minister who suggested that politicians use non-government email to avoid Freedom of Information. "I am particularly troubled by a comment from Minister John Yap in the Dyble Report regarding the use of personal email," she wrote in her ruling. "In response to a question from government investigators as to why (Brian) Bonney, his former Communications …
PC Magazine
Pebble has released a new email notification feature for its smartwatch which give iOS users the ability to receive Gmail email alerts on their devices. The system checks emails every 15 minutes and sends the messages directly to the watch. To access this new feature, users must first update their iOS app to version 1.2. and then add their Gmail account to the app in order to sign up for notifications.
Racked
In the wake of Gmail's new promotions filtering tab, discount apparel retailer TheOutnet.com has sent an email to its customers that use with the subject line, "We aren't ignoring you, promise!" The email reads, "If you feel like you haven't heard from us lately, it may be due to recent Gmail/Google Mail changes. The email provider now automatically categorizes your mail, so emails from THE OUTNET may be hiding within the Promotions tab." The new Gmail inbox automatically filters marketing emails into a promotions tab, in order to help users better manage their email volume.
Direct Marketing News
More than half (53%) of the consumers surveyed for Epsilon's recent "Customer Insights Survey," said that they receive too many retail emails. Only 44% said that they receive the right amount. According to the report, 40% of adult consumers who receive retail emails say that they sometimes open them, and 34% say that they open store emails practically every time they get them. The report also revealed that 38% of consumers receive emails from less than five retailers, while 37% receive emails from 5-10 stores.
New York Daily News
Retired four-star general Colin Powell has come into the spotlight this week after his personal email account was hacked into. "Guccifer," a hacker that notoriously hacks into the personal email accounts of public figures, posted a link to Powell's emails on his Facebook page. The emails revealed a close personal relationship between Powell and Romanian diplomat Corina Cretu. This prompted Powell to deny allegations that he was having an affair with Cretu insisting that he has been faithful to his wife of 50 years Alma Powell.
The Next Web
The Federal Trade Commission has added a page to its OnGuardOnline.gov website called Hacked Email. The page is dedicated to helping consumers deal with spam email. It has tips for identifying spam emails, as well as advice on what to do if your account gets hacked into. The advice is geared towards email, but could apply across a number of different online channels.
PC Advisor
Email from social media brands is much more trust worthy than email from financial services companies or travel companies, according to a new report released this week by email security provider Agari. The company analyzes emails from different sectors and gives them a "Trust Index" score depending on how likely the senders are to use security measures to protect customers from malicious emails. According to the company's report, social media led all industry sectors with a Trust Score of 73.1. Financial services only scored 39.7 and travel only scored 17.2. The report also revealed that hat 95 percent of data …
Direct Marketing News
More than one in 10 of email marketing messages sent from brands and marketers contain at least one faulty feature, according to a new study by Innovyx Inc. According to the report which includes the analysis of more than 5,000 marketing emails sent in May and June, 11% of marketing emails had broken links and more than 5% had a broken image. In addition, 9% of marketing emails opened on mobile devices contained one or more broken links.