A slight plurality of donors would rather read an direct mail piece than an email, a study shows.

The telephone is a better sales tool than email, a retail CEO argues. Here's why.

Investopedia and JustFab use data science to drive their email marketing.

Companies should stop buying email lists and build their own lists organically, Vistaprint Digital's Julie Choiak contends.

Two firms, one based in Australia and the other in Singapore, have merged and will help SMBs with email and other challenges.

Mike Templeman offers a primer on writing email copy. It's not easy to do, but the skill can be learned, he says.

Apple is boosting its use of differential privacy, a protection that works by creating statistical noise.

A Wisconsin lawyer said he and his client missed a deposition because the notice went into his spam folder.

REI has sent an email urging customers to tell a federal official why public lands should be protected.

Why should small businesses try to sound like big shots in their emails? They have a much more human story to tell.