The Hopper from Dish offers a glimpse of how media consumption patterns can change under true TV Everywhere technology. If only we could get the apps to work right.

Despite having moved through multiple delivery channels over several decades, the audiobook remains basically unchanged despite all of the possibilities digital and now mobile platforms offer. Time for 2.0?

About six months ago, a handful of people in the mobile field were tossing around the term "media throwing" as the next big thing. As some Android devices, Google TV, and Samsung started playing with their own versions of the AirPlay dynamic, there was a lot of hope around this notion of seamlessly moving one's own media across multiple screens in a kind of virtual throw.

We are about five years into the emergence of mobile apps as primary vehicles of utility and content on handsets. Aren't we ready to imagine a next stage?

As on-demand media moves more formally into the car, one has to wonder whether this new mobile moment will help us reimagine what new forms live and recorded media might take in the future.

It's time we started thinking about mobile platforms and the concept of mobility in relation to its preceding century of mass communications in the ways in which these older media constituted audiences differently. It is within that historical context that we have to start thinking about what forms of communication, interactivity, and art are truly native to both mobile devices and that larger concept of mobility.

Every new medium calls attention to the inadequacies of its predecessor. if we identify mobility with freedom, personalization and convenience, then it carries with it an implicit critique of the mass media that preceded it.

I'm beginning to wonder whether the many attempts at creating what we used to call webisodic serial video programming on the Web actually have a better home on devices. After all, most Web video series were conceived as bite-size streaming media content. Portability is in their DNA.

Increasingly, magazine publishers and candy and soda manufacturers appear to be worried that the checkout experience where they rely on impulse buying is being clouded by mobile phone use. According to Bloomberg, the perceived phenomenon is moving some marketers -- especially in the magazine and soda segments -- to look for other places at retail to intercept the shopper.

Even in these early stages we are seeing how mobility will profoundly alter media consumption. Content can now find new circumstances, and "mass" media is in its last days.