• Next New Thing In Mobile Marketing: The Phone?
    A new report from Neustar recommends marketers rebuild consumer trust by using "branded calling" techniques.
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    The good news, according to a Singular report, is that top gaming companies can still pull on average 28 or more advertising partners a month
  • Despite Better Than Expected Tracking Opt-In Rates, iOS Continues To Lose Share To Android
    Three months into Apple's enforcement of its App Tracking Transparency (ATT) framework, there's some good news and bad news on its impact.