by Wayne Friedman on Mar 25, 7:00 AM
According to a recent poll, 43% of mobile users watch "videos" (no mention of length) while also watching programs on their TV sets.
by Joe Mandese on Mar 18, 6:00 AM
While many consumers have some implicit knowledge why digital identity trackers exist, most don't understand what the explicit value exchange is.
by Karlene Lukovitz on Mar 11, 11:27 AM
76% of smartphone users 16 and older across eight countries, and 83% in the U.S., use their phones while watching TV, translating to a huge potential audience for cross-device interactive marketing.
by Joe Mandese on Mar 4, 7:00 AM
The most unhappy app environments are -- in this order -- social, utility, news and games (tied), according to a recent survey.
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