I think that most people are (unfortunately) relatively average -- which creates amazing opportunities for others By that I mean that most people don't usually work 15 hours a day, do not fantasize about having masters in mathematics, do not want to give up their social life that easily, and do not honestly believe that they should be huge one day. Most people's biggest obstacle, funnily enough, is, well -- themselves.

As CEO of a digital media company that creates and distributes online video content, I'm always being asked to explain the difference between online video, viral video and social video -- and, frankly, the question is starting to irritate me a little. Don't get me wrong; I'm thrilled that marketers want to incorporate online video into their social media strategies. I just don't understand where, when and how the line drawing began. I mean, isn't all online video social? YouTube is, after all, the original social media site.