Potential attendees still have concerns about issues like masking and social distancing, and may question the risk of each meeting. I certainly do..
The media-and-lead-generation company covering the IT space says its 20% increase in revenue can be seen as validation of using data for for demand generation.
Sure, marketers covet lifetime loyalty. The younger people are, the more years they have to buy your products. But the truth is, older people have more money.
The Bath, U.K.-based Future Publishing announced it has acquired Who What Wear, a 16-year-old digital women's fashion, commerce and lifestyle brand.
I wonder how much business-model overlap periodical media really has with newspapers.
Trade Desk announced more marquee publishing partners, including BuzzFeed, Los Angeles Times, Forbes, Mediavine and Red Ventures.
Most companies don't inherently have data capability, so must get it by hiring individual staff and building capability, or by acquisitions.
"Gizmodo'''s "approach was very much formed during the blog years," but "now we consider ourselves a professional newsroom. We break news," says Ewalt.
The acquisition of Putman is one of the most significant in Endeavor's recent string of acquisitions, complementing its manufacturing, design and engineering groups,
"OK" magazine follows "Entertainment Weekly" as the first celebrity titles to stop publishing their print editions and move to a digital format.