by on Aug 31, 7:00 AM
Publishers still have an opportunity to emphasize their strengths in contextual targeting and developing audience profiles with first-party data.
by on Aug 28, 7:00 AM
It's an opportunity for publishers to create content that will reach a younger demo.
by on Aug 27, 7:00 AM
The publication has faced steeped drops in circulation to less than 100,000 issues from more than 4 million two decades ago.
by on Aug 26, 7:45 AM
College officials ignore health warnings. Students ignore health warnings. So campus newspapers are reminding readers: Don't make us write obituaries!
by on Aug 25, 7:00 AM
Publishers' content helps make Apple's devices more valuable to customers.
by on Aug 24, 7:00 AM
Can smaller papers adopt a strategy that has worked for "The New York Times"?
by on Aug 21, 7:00 AM
The lower adoption rate is good for publishers, even as they work to diversify their revenue away from online display advertising.
by on Aug 20, 7:00 AM
Revenue-sharing arrangements with digital ad giants like Google are only sustainable if the value exchanged between the company and publishers is clarified.
by on Aug 19, 7:00 AM
The complaint should give the magazine's current owner another reason to re-evaluate its licensing agreement with TheMaven Inc.
by on Aug 18, 7:00 AM
Apple is working on bundling its paid services, including its Apple News+ digital newsstand, which carries hundreds of magazines and newspapers.