• Vice's Latest Pivot To Video Comes Amid CTV Growth
    Publishers now have more ways to distribute video content and support those efforts with advertising revenue.
  • High-Traffic News Sites Have Strong Social Media, Newsletter Outreach
    Pew studied 97 news outlets whose flagship websites averaged at least 10 million unique visitors a month, making them popular sources of digital news.
  • Gannett's Sports Betting Deal With Tipico Will Help Diversify Revenue
    The U.S. division of the German sports betting company will provide betting odds for Gannett's sports content.
  • Ecommerce Advertising Can Drive Digital Growth For Publishers
    Zenith revised its growth forecast for ad spending to about 11% from its last estimate of 5.6% in December.
  • Taboola's Planned Purchase Of Connexity Expands Menu For Publishers
    The acquisition can help Taboola to offer publishers a bigger menu of options, including native advertising for products and services.
  • How Facebook's Newsletter Platform Threatens Publishers
    The main goal of Bulletin is build a stable of writers that support Facebook's goal to keep people engaged on its platforms
  • Job Gains In Digital Publishing Offset Fraction Of Newspaper Losses
    The gains for digital-native newsrooms weren't enough to offset the steep declines in newspaper employment, which plunged 57% to about 30,000 from 2008 to 2020.
  • Engaged Readers Drive Outsized Response To Subscription Offers
    Improving the efficiency of subscription offers has become more important for news publishers as they seek to diversity their digital revenue.
  • Newspaper Ad Spending Surges, While Magazines Lag
    Newspapers are participating in the ad recovery, with spending that accelerated to a 60% jump in June from an 8% gain in May.
  • Publishers Grapple With Bringing Workers Back To Offices
    There is a major disconnect between management and workers throughout the economy when it comes flexible work arrangements.
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