by Ray Schultz on Jul 31, 10:07 PM
Publishers can meet their challenges by building addressability strategies, PubMatic says.
by Ray Schultz on Jul 30, 6:10 PM
Time, Fortune and Der Spiegel are among the brands that have signed on.
by Ray Schultz on Jul 29, 5:46 PM
Publishers and marketers still must contend with loss of efficiency and the regulatory threat.
by Ray Schultz on Jul 28, 2:07 PM
Some publishers are enthusiastic about OpenAI's new search project.
by Ray Schultz on Jul 25, 5:21 PM
Gartner offers tips on how to overcome the issues that come with ad technology.
by Ray Schultz on Jul 24, 8:36 PM
But local political news ranks third in usage behind weather and crime news, Pew reports.
by Ray Schultz on Jul 23, 7:25 PM
TikTok views spiked on the day of the attempted assassination.
by Ray Schultz on Jul 22, 7:52 PM
New lawsuits have been filed, but there is one victory in between.
by Ray Schultz on Jul 21, 1:26 PM
Lion Publishers finds 95% of publishers are producing newsletters to generate traffic, vs. events at 60%. Less than 50% use podcasts, with print media and digital marketing services under 25%.
by Ray Schultz on Jul 18, 6:25 PM
News/Media Alliance asks U.S. AG and FTC to take action against Google.
