Email tracking is a longstanding practice. But an article in "Wired" magazine raises new alarms about it.
Email usage growth is flat for Millennials and Gen Xers, but it's rising for members of Generation Z.
Healthcare providers are suffering from a serious disease: Cyber attacks delivered by email, Mimecast reports.
Money is being poured into GDPR compliance, according to a study by Forrester and Evidon.
It will be a happy holiday, judging by the Cyber Week read rates recorded by Movable Ink. But while smartphones led in email opens, they didn't lead in sales.
The world only learned in November that Uber suffered a massive data breach last year. Why didn't it notify customers and drivers whose data was exposed?
Retail marketers are doing a good job of handling email unsubscribes overall, yet some issues remain, according to the Online Trust Alliance.
Companies around the globe are putting the burden of GDPR compliance on employees, adding penalties -- and also incentives.
Marketers had a big fat Black Friday, thanks to email marketing, according to a study by ContactPigeon.
We won't keep you waiting: Retailers are most likely to receive the best from their personalization technology. And they're very active in email.