• How Social Apps Held Their Ground In 2019
    Continued success of social and communications apps is due to their dual role as entertainment services, according to new study.
  • No Big Surprise: Social Media More Important To Younger Users
    In recent study, (49.3%) of U.S. boomers are forecast as social media users, compared to 77.5% of Gen-Zers and 90.4% of millennials.
  • Family-Friendly Content Dominates Facebook's Most-Viewed Videos
    In 2019, the friendliest platform for brands appeared to be Twitter, judging by its Top 10 most-viewed video list.
  • Instagram Stories Ad Spend Grows 70%, Topping Facebook Stories' .3%
    That's according to a third-quarter report. Still, majority of advertising investment (62.3%) goes toward Facebook's main Feed.
  • Amid Gaffes, Twitter Takes Proactive Privacy Position
    The company is launching a Privacy Center that will serve as a hub for all of its privacy- and data protection-related efforts.
  • Privacy Concerns Bolster Rise Of Social Media Ad Spend
    In a cookie-free mobile app environment, social networks make it "relatively easy to target audiences at scale in an in-app environment," says eMarketer.
  • Microsoft Teams Pulls Ahead Of Competitors
    The communication app now has more 20 million daily active users, Microsoft announced on Tuesday.
  • Twitter Drafts Policy To Battle Deepfakes
    Twitter will place a notice next to tweets that share synthetic or manipulated media, as well as warn people before they share or like such tweets..
  • No Big Surprise: Social Media More Important To Younger Users
    In a recent study, (49.3%) of U.S. boomers will be social users, compared to 77.5% of Gen-Zers and 90.4% of millennials.
  • Scary Show-Offs: Why Folks REALLY Celebrate Halloween
    A growing number of consumers says they only buy Halloween costumes in order to show them off on Instagram and other social platforms.
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