by Ray Schultz on Jul 17, 4:50 PM
Content must be relevant, data-driven and even humorous in order to move leads through the funnel, Bessemer Venture Partners reports.
by Ray Schultz on Jul 14, 1:21 PM
Customers say stories created by AI are not as valuable as those told by people, PAN reports.
by Ray Schultz on Jul 13, 4:28 PM
Consumers distrust generative AI more than other digital tools, Kearney Consumer Institute reports.
by Ray Schultz on Jul 12, 4:42 PM
Many consumers have visual impairments, including color blindless, Litmus reports.
by Ray Schultz on Jul 11, 4:00 PM
Movable Ink offers a framework and rules for email teams contemplating AI.
by Ray Schultz on Jul 10, 9:51 PM
Many concerns are operational-for example, some worry about data privacy and legal risks, Sitecore reports.
by Ray Schultz on Jul 7, 4:09 PM
Germany has the highest delivery rate and China is next, Validity reports.
by Ray Schultz on Jul 6, 4:45 PM
AT&T was able to automate one function at a time and scale up from there, CIO reports.
by Ray Schultz on Jul 5, 4:04 PM
But they face many obstacles, including marketing and sales alignment, Demand Spring reports.
by Ray Schultz on Jul 3, 4:19 PM
Consumers largely prefer to buy from brand sites, not from social media, SimplicityDX reports.
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