by Ray Schultz on Feb 28, 3:20 PM
                                
                            
                                
                                    A new study from Carnegie Mellon outlines successful phishing tactics -- and those that don't work.
                                
                            
                                
                                    by Ray Schultz on Feb 27, 4:08 PM
                                
                            
                                
                                    Open rates are down and not-spam rates are up. Return Path's Tom Sather believes the ISPs may be to blame -- and offers tips on how to handle it.
                                
                            
                                
                                    by Ray Schultz on Feb 26, 4:37 PM
                                
                            
                                
                                    A new study shows that most IT pros expect serious data breaches at their firms. But their companies are not ready for them.
                                
                            
                                
                                    by Ray Schultz on Feb 23, 2:56 PM
                                
                            
                                
                                    Marketers wonder: Will AMP revolutionize email marketing or simply upend it?
                                
                            
                                
                                    by Ray Schultz on Feb 22, 4:31 PM
                                
                            
                                
                                    Blockchain will allow every single change to content to be documented. Do we really want that?
                                
                            
                                
                                    by Ray Schultz on Feb 21, 12:46 PM
                                
                            
                                
                                    Return Path found that more emails are ending up in the spam folder -- but there are signs of improvement on other fronts.
                                
                            
                                
                                    by Ray Schultz on Feb 20, 4:13 PM
                                
                            
                                
                                    Email remains robust, but it is taking up a smaller part of the average UK marketing spend, a study shows.
                                
                            
                                
                                    by Ray Schultz on Feb 19, 2:56 PM
                                
                            
                                
                                    Earn.com is based on the premise that people should be paid for responding to emails. Marketers are not likely to go for it.
                                
                            
                                
                                    by Ray Schultz on Feb 16, 4:56 PM
                                
                            
                                
                                    Return Path's Chief Privacy Officer Dennis Dennis Dayman explains why GDPR may benefit marketers.
                                
                            
                                
                                    by Ray Schultz on Feb 15, 2:25 PM
                                
                            
                                
                                    Barracuda's new service is like a weather report -- only it's about cyber attack levels. And email dominates.