Brands' challenges include old data and a lack of time to develop a strong process, DemandGen reports.
Email volume rose by 4.3% over that of Q2, perhaps causing the drop in metrics, an Epsilon study finds.
Most SMBs avoid spending money on email systems at first, Mailchimp reports. But they need to build their lists as soon as they can.
Neiman Marcus sent the most email messages in September, but didn't personalize them, SmarterHQ reports.
Trump is getting a higher read rate, but the Democrats are scoring better on activity, eDataSource reports.
The certificate validates that a brand logo is trademarked when featured in BIMI emails.
Less than a fourth of retailers have integrated a data privacy plan into their corporate strategy, Deloitte reports.
The new Econsultancy census finds that brands are stymied by the inability to pull their data together.
ESPS are not in the business of doing due diligence on email content, even when it slanders a former President.
Firms are more accepting of GDPR than we would have thought, but problems continue to pop up.