But some suffer from deliverability issues and other problems, Belkins reports.

The more subject lines that are tested, the higher the open and click rates, a study by AlchemyWorx says.

The Food & Drink category produced the highest email conversion rate in 2022, double the average, Omnisend reports

Brands face a tradeoff between flexibility and efficiency in deploying technology.

With inflation driving grocery and gas prices up, many people are cutting back, Shopkick reports.

Timelessness was the leading narrative in retail campaigns in 2022, Persado reports.

On average, it takes eight days to get a piece of creative content approved, Filestage reports.

Sales by mobile grew in the fourth quarter YoY as digital commerce grew overall, Comscore reports.

There was a 9% decline in M&A activity, down from the surge in 2021, Hampleton reports.

Most consumers would welcome AI, a Redpoint Global study finds. Consumers rank chatbots as the most ideal use of AI for CX, but 70% prefer talking to a live human over chatbots.