Most website visitors remain anonymous. Listrak offers a platform to address that.

Washington softened its Consumer Electric Mail Act, but law firm warns: There's still danger.

New tools promise automated governance, but human review should still be part of the process.

Recipients pay more attention to emails that include photos of the correspondent with the signatures, WiseStamp reports.

The suit states that Abnormal has a tool that detects if an email was created with generative artificial intelligence.

Rapala assigns Listrak to combine its email and text on one platform.

Most marketers are facing paid media resource constraints, Unbounce and Ascend2 report.

Stensul launches tool that it says can govern copy and design of emails as they are created.

Klaviyo launches Klaviyo Social Marketing in bid to link social to the rest of the customer journey.

EasyOptOuts alleges that vulnerabilities discovered in Apple's Hide My Email last year are still not fixed.