• NEW! There's Something In Your Tweet
    Friends don’t let friends walk through life with food stuck between their teeth. If you feel uncomfortable about telling your friends about the huge piece of spinach, lettuce, parsley or unrecognizable food stuck between their teeth, there is a social media solution where you can just embarrass them anonymously. UNION and Colgate-Palmolive created “There's Something in Your Tweet,” a Twitter campaign that promotes the Colgate* Slim Soft toothbrush in Canada while anonymously alerting people to food stuck in their teeth. Personally, I’d rather have my friend tell me in person, rather ...
  • American Family Insurance Launches 'Ask Russell' Football App
    Random App of the week: American Family Insurance created the "Ask Russell" app, a voice-activated app that lets users “chat” with  pro football player Russell Wilson. “Ask Russell” is powered by the Google Voice Search API. Similar to Apple’s Siri, users ask questions into their mobile devices -- but instead of sending a voice response back, “Ask Russell” features close to 50 video clips. The app follows a “choose-your-own-adventure” structure, enabling fans to select hundreds of possibilities, including some Easter eggs. The app, created by Ogilvy Chicago, is available for free in ...
  • Firstbank Teaches Consumers How To Bake Banana Bread And Play Dominoes
    Firstbank sticks with the quirky ads in its latest campaign, although it shifts its emphasis from “less stressful” to “faster,” when it comes to “Mortgages Made Easy.” Since Firstbank does the heavy lifting, people find themselves with an unusual amount of free time on their hands. In a TV spot, one co-worker has so much free time that he spends it recreating war scenes, ala “Braveheart.” Embarrassed, the man tells his co-worker he plays golf. See it here. Print ads offer helpful advice like how to make banana bread, play dominoes, ...
  • NEW! NFL And Pepsi Ask: 'Are You Fan Enough?'
    Pepsi and the NFL unite to ask viewers: “Are you fan enough?” Sports fans are a loyal and sometimes obsessed bunch, and this 60-second spot depicts the dedication of fans, players and coaches. The end goal for everyone is having their team make it to Super Bowl 48. “March to 48,” the first of two films, highlights fan activities like shaving your team logo into your head, and is peppered with cameos from San Francisco 49ers coach Jim Harbaugh, Cowboys owner Jerry Jones, Hall of Famer Barry Sanders and Detroit Lions quarterback ...
  • NEW! A Skittles Kiss Becomes A Toothless Grin For One Teen
    DDB Chicago launched a 15-second TV spot for Skittles that will change the way you think of a toothless grin. In “Smile,” two teenage girls wonder why their classmate Louis never smiles. One gal sneaks up behind Louis and tickles him, causing a smile to appear. And this isn’t just any smile; Louis’ teeth are made of Skittles. Seizing the day, the girl goes in for a big kiss and grabs a mouthful of Skittles, leaving Louis with one orange tooth. I’m not surprised -- orange is my least favorite Skittles flavor, ...
  • NEW! Nissan Juke Customizes, Gives Car and Stormtroopers A Makeover
    Talking candy. Teeth made of Skittles. A bank with a banana bread recipe. Let's launch!
  • NEW! Infiniti Freezes Moment In Time
    The latest spot for the Infiniti Q50 debuts technology that can predict an accident a driver is unable to see, a whopping two cars ahead. The first spot, “Factory of Life,” shows a man breaking from the norm to drive a Q50. In “Frozen Moment” we see a more serious side, a young family out for a drive, unaware that danger is close. The ad highlights Infiniti’s Predictive Forward Collision Warning technology that uses radar to predict a possible collision two cars ahead by measuring the closing gap between the car ...
  • NEW! Big Red Wants To Pump You Up
    Big Red is having a great time creating nonsensical ads for its popular red soda. Last month, the brand created a faux ad that combined BBQ and Big Red in one bottle. Now, the brand is paying homage to the early '90s: specifically, the decade's air pump sneakers. The ad shows a group of adults breakdancing and grabbing a sip of Big Red, only to find the soda is flat. No worries. Just three squeezes on the bottle’s circular pump will bring the soda back to life. For a two-liter bottle, ...
  • NEW! Jump Through Hoops To Work For Rich Silverstein
    Rich Silverstein, co-founder of Goodby Silverstein & Partners, needs help. His assistant is leaving and it’s going to take a special person to work for him. The agency created a website and posted an ad on Craigslist explaining some requirements. Applicants must be “Fearless. Rich is like a dog that can smell fear. Intestinal fortitude is a must. Passionate. You should care about something. It'll help you get through the day.” The Work4Rich site has applicants finish mundane tasks like arranging pencils from blue to green, transcribing a voicemail and ...
  • NEW! Nerd Gets The Girl, Thanks To Autobell
    A clean car says a lot about a person, according to an ad for Autobell Car Wash. It’s a nerdy man’s 20-year high school reunion and he’s driving the homecoming queen to the big event. He’s rich and successful and she’s uninterested, until the man’s car starts talking like K.I.T.T. from “Knight Rider.” The car voiceover compares her nerdy companion with the studly high school quarterback, noting that Troy Derf noting that the QB probably isn’t responsible and tidy, like Alan. When the voiceover notes that Alan knits puppy sweaters, Debbie begins ...
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