Who knew a man with a truck was so universally appealing? Chevrolet Colorado's "You Know You Want a Truck" is an amusing video series spotlighting focus groups of men, women, kids, seniors, guys with beards, rich housewives and other target audiences to prove truck drivers have a certain appeal not found in car drivers. The first video shows a man standing in front of a truck and a man standing in front of a car. It's the same guy, but everyone in the focus groups believes the truck owner is better-looking, a …

Colorado HealthOP launched a TV campaign that educates Colorado residents on the benefits of the state's first nonprofit health insurance cooperative. "Believe It" features a levitating magician who can't believe his ears when learning of Colorado HealthOp's extensive offerings. The magician, used to being the one to dish out surprises, begs to know the co-op's secrets. See it here, created by Cactus, Denver.

VH1 went to Craigslist to promote its new series "Hindsight," about a woman given a chance to go back in time and change her life, starting on the night of her first wedding in 1995. The network found someone's "Missed Connection" post, contacted her, tracked down her missed connection and reunited the pair for this spot. The pair met at a laundromat and were about to exchange numbers until the woman's friend interrupted. The whole thing was much showier than I expected, with laundry bubbles and dancers that wrote one number each …

Random iPhone App of the week:The Grammy Awards launched an updated app to enhance and expand music fans' experience of this weekend's 57th Annual Grammy Awards. The free app offers exclusive camera angles of the awards show, as well as backstage coverage and an archived video library of selected Grammy Awards moments. The app also includes a Twitter stream aggregating Grammy-related tweets and offers users the ability to purchase music from iTunes and Google Play music stores from each category's winner in past years. MJD updated the back-end technology running the …

"Missed Connections" reunited to promote VH1 series. Selfie a day helps determine next haircut. Let's launch!

Here's an upside to taking daily selfies: you'll see when it's time to get a haircut. Supercuts launched a TV spot that follows a man after he gets a haircut. Viewers live vicariously through the man's selfies and active lifestyle; this guy packed a lot of action into a handful of weeks. The time-lapse meshes all the selfies into a 30-second spot and ends with the man back at Supercuts for a touch-up. Watch it here, created by Olson.