Royal Philips launched a digital ad campaign promoting its Philips hue connected lighting products. Boy, have lightbulbs changed. "How Many Years Does it Take To Change a Lightbulb?" illustrates the evolution of lighting since the lightbulb was first invented. The 90-second ad takes place in one family's living room. As home decor, pop culture and design change throughout the years, one thing stays the same: the lightbulb -- and the family. They never age. The kids never grow old. The ad begins in 1879 -- the year the first commercial incandescent light …

Random iPhone App of the week:Speedo has launched a fitness app designed to help swimmers of all levels set and reach their swim -- and fitness -- goals by providing platforms for motivation, guidance and community. Speedo Fit allows users to log and track swims, join challenges, interact with friends, find pools, learn proper technique, find the right swim gear and watch training videos by Ryan Lochte, Summer Sanders, Natalie Coughlin and Jessica Hardy, to name a few. My favorite part of the app is how users can track their distance, …

Stash this video away and when you're having a bad day, watch it. The Flower Council of Holland launched a sweet video called "The Flower Effect" to show the positive influence that flowers have on people and to promote fresh flowers from Holland to the U.K., France, Germany and the Netherlands. The video stars Sophie, a quirky young woman who reminds me of Audrey Tautou's character in the movie "Amelie." Sophie loves popping bubble wrap -- who doesn't -- and people-watching in the park. While her attention is elsewhere, someone has …

Flowers make people happy. The lightbulb has evolved. Let's launch!

Foot Locker has launched a funny commercial to promote Washington Wizard point guard John Wall's new signature line of adidas shoes, sold exclusively you know where.

TopLine Game Labs has tapped Steve Nash as spokesman for its short-duration fantasy sports game destination and app, DailyMVP. In "Have an MVP Day," the NBA star dons a wig and plays the role of quiet librarian lady, who lets her inner athlete take over when using the app.