• NEW! Farting Unicorn Promotes Squatty Potty's Line Of Toilet Sprays
    If you're a fan of "Shark Tank," then you may have seen the Squatty Potty pitched, with Lori Greiner striking a deal with its inventors. The product is a $25 piece of plastic that helps people poop the way nature intended: in a squatting position. The first ad to promote the product featured a unicorn, rainbow poop and an amusing explanation of how the Squatty Potty works. The brand has entered the toilet spray market -- think Poopouri and its ilk -- and launched a 3:30 video that marks the return of the ...
  • NEW! Spotify Promotes Family Plan With Awkward Music Lyric Texts
    To promote its updated Family Plan that offers six premium accounts for $14.99 a month, Spotify launched a global campaign using SMS messages and perfectly timed music quotes. In one ad, a single father earns cool from his daughters when he references a song I'd never heard of. When his girls use a panda emoji, Dad writes back: "I got broads in Atlanta," a line from the song "Panda" by Desiigner. When one kid doesn't want to take out the trash, his parents start reciting Twisted Sister's "We're Not Gonna Take It." The ...
  • NEW! Christmas Comes Early For One Boy In Ad For Milka
    Opening the first day of his Milka chocolate advent calendar has one young boy yearning for a special machine that can propel him to Christmas Day. So he builds one, using trash from a music store and extra gears from a clock maker. When his family gets wind of this project, they decide to hustle and make his time machine a working one. While the boy rides his time machine in his bedroom, his parents and siblings are outside, creating a Christmas setting complete with freshly chopped tree, wrapped presents and ugly Christmas sweaters. ...
  • NEW Post-Election, Agency Creates Site Where People Can Offer Digital Handshakes To Differing Party
    New York-based agency Flint & Steel wants to bridge the divide that the presidential campaign season highlighted with a Web site that lets users "Shake It Off." No relation To Taylor Swift, the site lets people offer digital handshakes to a person from an opposing party. The site lets users select their party affiliation and state of residence, and then share a video handshake to social media networks. Each handshake will be posted with a variety of positive, unifying messages. Visitors to the site can also see how many handshakes have been offered by ...
  • Honda Civic Helps Determined Reporter Chase Her Dreams
    An ad for Honda Civic in Australia made one newbie reporter's career as she followed the story of the century. The fledgling reporter is tasked with covering a dog show when she spots a meteor hurtling toward earth. Rather than cover the dog show, the woman and her crew jump in her Honda Civic and follow the meteor. When the meteor hits, the woman is the only reporter on the scene, broadcasting live from the crater site. Now, she only covers dog shows from inside the newsroom, serving as anchorwoman for her TV station. ...
  • Peloton Bike Launches App
    Random iPhone App of the week:Peloton launched an iPhone and iPad app that is free for 14 days, $12.99 for a monthly membership or $5.99 for weekly pass that provides unlimited access to Peloton's live and on-demand group fitness classes. The app allows indoor cycling fans to take live classes from any bike in the world, whether it's your own spin bike at home, a bike at the gym, or a hotel bicycle. Users can also stream classes from an iPad to Apple TV using AirPlay. The brand also released off-the-bike exercise content ...
  • Hennessy V.S.O.P Privilege Is 'Harmony. Mastered from Chaos'
    Hennessy launched a 60-second online video promoting its V.S.O.P Privilege brand. "Harmony. Mastered from Chaos," highlights the complexity, mastery and tradition that goes into making each bottle of Hennessy V.S.O.P Privilege. Narrated by Tony Award winner Leslie Odom Jr., the video depicts a chaotic environment of harsh weather conditions, unpredictable harvest cycles and a lengthy distillation and maturation process. For most of us, this situation is chaotic. For Hennessy, it's a perfect storm of organized chaos. Droga5 created the campaign.
  • NEW! American Family Care Can Help With Any Political #CamPains
    Must love dogs. Reporter gets her story, thanks to Honda Civic. Let's launch!
  • NEW! Stream Exclusive Music When Near A Polling Station
    Rock the Vote created a clever campaign to encourage Millennials to vote. Artists Watsky and Adam Vida, the Head and the Heart and Local Natives are releasing new songs on Election Day, with a catch: The songs won't be available digitally or on music streaming apps. Fans will be able to stream the songs at ElectionFM.com if they're in the vicinity of a polling station. Using technology powered by Google Maps APIs and the Pew Charitable Trusts' Voting Information Project, artists can release location-based songs. As long as the music lover stays near the ...
  • NEW! The Sound Of Breaking A 108-Year-Old Curse Is Priceless
    The sound of breaking a 108-year-old curse is deafening. Just ask anyone near Wrigley field the night of game 7 of the World Series. Fans outside the ball park cheered so loudly when the Cubs won in Cleveland that they broke the 100-decibels mark and were heard from a mile away. Mastercard created a 60-second video that highlights the support and fandom felt by the Cubs. Interviewed outside Wrigley Field, folks young and old describe their love for their team. One emotional moments came from two sisters holding paper face masks of their deceased ...
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