by Steve McClellan on Jun 16, 10:04 AM
Last year, Tootsie Roll Industries (TRI) and its agency Schafer Condon Carter
launched a refresh of its classic “How Many Licks,” spot starring “Mr. Owl” for the brand’s Tootsie Pop.
Now, in a new spot, Mr. Owl has been joined by a new character – a playful, color-changing chameleon – to help showcase the chewy variety of Tootsie Roll flavors, including cherry, orange, lemon, lime and …