Charles Schwab launched an ad campaign to promote its new digital platform, Schwab Intelligent Portfolios. The debut TV spot brings the technology to life with "Blue" introducing himself and describing his online financial capabilities. Schwab Intelligent Portfolios use computer algorithms to build, monitor and rebalance diversified portfolios based on an investor's stated goals, without charging advisory fees, commissions or account services fees. Meet "Blue" here. CP+B LA created the campaign.

Random iPhone App of the week:Joe Boxer launched the Inactivity Tracker, an app that tracks doing nothing. For those who are lazy or anti-Fitbit, this is for you. The app tracks a lack of movement and actually rewards users who do the least. So don't sync this with your Fitbit, but do use this the next time you binge-watch your favorite TV show. Download the free app here, created by FCB Chicago.

A car fueled by cow poop. An app that tracks your inactivity. Let's launch!

Cox Communications has anointed itself the "official sponsor of binge-watching," given its sizable 1,000 hours of DVR storage. A 60-second spot illustrates the potential side effects of binge-watching a TV series for one couple.

An out-of-home exhibit that will break your heart. The Illinois Council Against Handgun Violence created the "Unforgotten," a traveling exhibit of memorial statues to victims killed by gun violence. The statues are dressed in actual clothing belonging to each victim. The exhibit launched in St. James Square in Chicago and an accompanying documentary video includes moving interviews with relatives of the victims about what happened to their loved ones and their decision to participate in the "Unforgotten" project. Never forget. See the video here, created by FCB Chicago.