Jonathan Nowak directed a trio of amusing ads for the Greater Twin Cities YMCA. Three extreme, and highly unlikely, scenarios play out with the main character able to trump evil, thanks to a YMCA membership. Telling fictional scary stories around a campfire gets real for a father and son when Cyclops appears. The boy is able to climb a tree to safety, while dad is left hanging, unable to pull himself up. Cyclops prefers a challenge. See it here. A hike turns scary for a group of friends when a black …

This four-minute video is more of a love letter to Sweden than it is an ad for Volvo. For those unaware, Volvo is made in Sweden -- and the automaker pays tribute to its homeland with a look at Sweden's dark side: winter. "Vintersaga" tips its cap to the residents of Sweden who choose to stay when the weather is bleak, there's little daylight and feelings of melancholy set in. The dark video is set to a dark song, also named "Vintersaga," sung by Swedish singer Amanda Bergman. Her haunting voice, similar …

A car fueled by cow poop. An app that tracks your inactivity. Let's launch!

Cox Communications has anointed itself the "official sponsor of binge-watching," given its sizable 1,000 hours of DVR storage. A 60-second spot illustrates the potential side effects of binge-watching a TV series for one couple.

An out-of-home exhibit that will break your heart. The Illinois Council Against Handgun Violence created the "Unforgotten," a traveling exhibit of memorial statues to victims killed by gun violence. The statues are dressed in actual clothing belonging to each victim. The exhibit launched in St. James Square in Chicago and an accompanying documentary video includes moving interviews with relatives of the victims about what happened to their loved ones and their decision to participate in the "Unforgotten" project. Never forget. See the video here, created by FCB Chicago.