• NEW! KFC Raises The Flag On Quality Meals
    This is one large flagpole. Kentucky Fried Chicken has recommitted itself to the high standards for quality food that Colonel Sanders set many years ago. A 60-second ad describes the brand's dedication to making a quality product. In other words, sales are down and we need to fix that, stat. Changes have been made in every aspect of the organization to give consumers the fried chicken they remember from years past -- and to illustrate the company's commitment, KFC raises a flag up the world's largest, winding flagpole. The flag travels through KFC restaurants, people's ...
  • NEW! Pepsi Launches Digital Campaign To Support 1893
    For the launch of Pepsi 1893, inspired by the original recipes created by Pepsi founder Caleb Bradham in that same year, Pepsi launched a digital campaign explaining the new soda to lovers of the brand. The soda features kola nut extract, real sugar and sparkling water, and comes in two flavors: Original and Ginger Cola. 1893 can be enjoyed on its own or added to cocktails. The first video, "What is 1893?" follows the Pepsi brand from its infancy to present day. Throughout the video, viewers watch a mixologist shake, stir and pour 1893, sometimes ...
  • Parking Panda Offers Savings To App Users Booking Via Android Pay
    Random Android App of the week:Parking Panda, an app that allows drivers to find, reserve and pay for parking in garages in 40 cities, is offering an incentive to drivers using Android Pay, Google's payment method, when using the app. Parking Panda will take $10 off parking reservations booked with Android Pay, for first-time users in-app. In addition, Parking Panda customers returning to the app and using Android Pay will receive $5 off their reservation. No extra steps or promotional codes are needed. The discount will automatically be deducted at checkout. Download the ...
  • Priceline.com Launches 'Whatever's On The Line'
    Priceline.com launched "Whatever's On The Line, Priceline," an amusing campaign in which the brand weighs the pros and cons of taking certain trips. In the first ad, a woman is unsure if she should attend a destination family wedding. If she doesn't, she might hook up with a distant cousin. See it here. A couple looking to adopt a child overseas visits the boy in his native land first. Good thing, because the boy is more like a 30-year-old man. Crisis averted. Watch it here. A busy grandson wants to delay a trip ...
  • Cannes Lions Launches 'Thank You Creativity'
    Cannes Lions launched "Thank You Creativity" to support the 63rd International Festival of Creativity. Created in-house, the 90-second video is a love letter to everyone in the industry, highlighting imagination, hard work, determination, joy and pain. In short, you can't imagine your life without! See it here. In addition, Cannes Lions launched a Web site that houses seminars and award-winning case studies available for free. The site will also host a podcast series revisiting classic campaigns, with commentary, as well as a series of creative exercises created by the industry, for the industry.
  • NEW! Nike Golf To Rory McIlroy: 'Enjoy The Chase'
    Golf ads for casual players. Kobe Bryant says goodbye. Let's launch!
  • NEW! The National Park Service Turns 100
    The National Park Service (NPS) and National Park Foundation (NPF) launched an ad campaign to celebrate NPS' 100th birthday. A 30-second spot uses sounds found in national parks, edited together to create the "Happy Birthday" tune. Listen for a Park Service Ranger whistling, a bell ringing, a bee buzzing, a bird chirping, a floor being waxed, a tent zipper being opened and a fly fishing line being cast, combined to sing happy birthday to the NPS. See the ad here, created by Grey New York.
  • NEW! Players Will Do 'Anything For Golf' In Golfsmith Ad
    Finally, a golf ad I can relate to. Golfsmith launched a TV campaign aimed at us regular folks who enjoy playing golf but aren't very good. The 60-second ad follows golfers and their inner monologues as it's time to make an important shot. Sometimes, we psych ourselves out and a shot that seems too easy to miss becomes a hot mess. Despite the challenges, lovers of the game keep coming back and will do "Anything For Golf." Watch it here, created by Preacher.
  • NEW! Kobe Bryant Conducts A Choir Of Haters In Retirement Ad For Nike
    To celebrate Kobe Bryant's retirement, Nike Basketball gathered all his haters to serenade Bryant with a tweaked rendition of Otis Redding's "I've Been Loving You Too Long (To Stop Now)." Fans, opponents and even sports commentators sang "I've been hating you too long to stop now," to Bryant, as he played conductor to his rivals. Bryant encouraged the negativity from haters, no doubt thriving on it. The ad aired on ESPN during Bryant's final game. Watch it here, created by Wieden+Kennedy Portland and directed by Mark Romanek.
  • NEW! Moviegoers Think They're Seeing An Action Movie. Instead, They See Real Gun Violence
    States United to Prevent Gun Violence (SUPGV), a nonprofit organization dedicated to making communities safer, released #GunCrazy, a PSA that shows real gun violence to unsuspecting moviegoers. Warning: this video is graphic and disturbing. SUPGV invited fans of action movies to a screening of "Gun Crazy," billed as a big-budget adrenaline rush. Hidden cameras were placed inside the movie theater to capture the reactions of folks as they watched real humans get shot. People looked away and mouths dropped open, since it was not the mindless entertainment they were expecting. In interviews done after ...
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