• Castello Cheese Creates Digital Cheese Board Builder
    One of my downfalls in life is cheese, so I can attest that I spent a great deal of time playing around with Castello Cheese's digital Cheese Board Builder. To begin, cheese lovers select their cheese types: creamy, blue or aged, followed by whether one prefer a mild or bold flavor. Next, the builder chooses from a traditional or unexpected pairing, adding in such dietary restrictions as gluten-free, low-sugar or no alcohol. Data is analyzed and a delicious cheese board is crafted. Users can learn about the cheeses selected and print out a grocery …
  • The Honest Company Creates Line Of Election-Themed Diapers
    Do these come in adult sizes? The Honest Company launched a line of limited-edition election-themed diapers. In "Love Today for a Better Tomorrow," babies play with stuffed donkeys and elephants, clad in diapers decorated with red elephants and blue donkeys, and obviously not caring about political affiliations. The song "Why Can't We Be Friends?" is playing in the background. Less than three weeks to go. Supermoon created the campaign.
  • Chicken Charge App Is Similar To Pokemon Go, But With Chickens
    Random App of the week:Chicken Charge is a mobile app that's similar to Pokemon Go, with the objective of catching virtual chickens in real-life settings. As if catching virtual chickens wasn't hard enough, players must avoid giant robots, buffalo herds and falling pianos. As in Pokemon Go, you can see and hear virtual characters in a real-world setting. But unlike that game, you can also physically walk around the virtual objects, seeing the 3D creatures from all angles. The app, created by Virtex Apps, is available for free in the App Store and …
  • NEW! Canadians To Americans: 'You're Already Great'
    Seize the night. Cosmonaut encourages people to travel the world. Let's launch!
  • NEW! Canary Technology Offers Homeowners Peace Of Mind In Case The Improbable Happens
    Have you ever left your house and thought the worst was happening back home, like you forgot to turn the iron or stove off, or perhaps you left the bathtub running? Home security device Canary launched its first ad campaign that aims to calm those who fear the worst by showing outlandish, freak incidents that will never happen. In a "While you were out," spot, created by CP+B Miami, a couple leave their house and kids in the hands of a babysitter. Once out the door, all hell breaks loose: the sitter's boyfriend comes over, …
  • NEW! Bacardi To Partygoers: 'Carpe Noctem'
    There are those who seize the day, and those who "Carpe Noctem," according to a TV and social media campaign for Bacardi. Spoiler alert: The rum brand wants the night owls. "We Are the Night" highlights the merging of various nighttime personalities after a long work day. It's told from the point of view of a passenger in a taxi. The rider sees the "Brave Shirts," or men who wear loud, obnoxious tops with confidence; "Glow Gals," who have their face buried in their phones; the "Careless Dancers," "Midnight Feasters" and the "Last Train …
  • NEW! Start-Up HR Platform Launches Amusing Brand Campaign Starring Kristen Schaal
    Gusto, a start-up platform for HR, payroll and benefits, launched an amusing brand campaign that illustrates the crazy number of jobs that HR professionals handle on a daily basis. The brand hired actress and comedian Kristen Schaal to play the role of Zoe, the Jack-of-all-trades HR employee. In the first ad, Schaal knows the exact location for the ever-missing key to the men's bathroom. An employee asks Zoe a bunch of questions in the second ad, seen here. For each question, Zoe dons a different outfit. Zoe also has everyone's passwords on …
  • NEW! Russian Cosmonaut Writes Love Letter To Earth For S7 Airlines Campaign
    Russia's S7 Airlines launched a lovely online video that encourages seeing as much of beautiful planet earth as possible. Few people are ever truly away from the planet, so Andrey Borisenko, a Russian cosmonaut who spent 164 days away from earth on his last expedition, describes the feeling. He misses the smells of exotic foods, thunderstorms, swimming in the ocean, exploring caves: all things the rest of us take for granted. Borisenko tells Russians that they have earth every day, while he only truly saw it when he was away. Wieden+Kennedy Amsterdam created the …
  • Ontario Ministry Of Environment and Climate Change To Kids: Figure Out Climate Change
    The Ontario Ministry of Environment and Climate Change launched a TV and social media campaign that asked kids to think of ways to solve climate change. "Let's not leave it for our kids to figure out," sets out to show parents that not working on solving climate change now will result in a big mess for their kids to clean up. In the first ad, environmentalist David Suzuki speaks to an auditorium full of kids, giving them the harsh facts about the Earth's future. When he's done speaking, the camera pans around to …
  • Learn A New Language By Surfing The Web
    Langenscheidt is a publishing house in Europe that teaches foreign languages. Since printed dictionaries are becoming archaic in a digital world, the company came up with a smart way to learn a new language simply by browsing websites. Grey Germany created a browser plug-in for Langenscheidt that teaches people new languages subliminally. It takes less than a second to get to a new site. Using the plug-in, users will see a different word each time they visit a new site, along with the translation in their native language. Users can learn a slew of …
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