by Amy Corr on Mar 6, 3:54 PM
I belly laugh each time I watch this ad -- and given the media buy, I laugh often.
HARIBO launched "
Boardroom," where company execs discuss their love for HARIBO Gold-Bears. The kick is the adults have kid voices, which makes this entire ad a riot. Running in the U.S. and U.K., the 30-second spot looks serious, with well-dressed execs seated in a conference room. But with the first open mouth, an adorable kids' voice emerges, setting a lighthearted, can't-keep-a-straight-face tone, while you watch the adults light up with joy when discussing the colorful gummy …