Ho-Ho-Ho Still Going Up On the Keyboard eMarketer reports that online consumer spending will reach $10.7 billion in Q4 2001 -- a record quarter for the internet channel and a 20.2% increase over last year. Compared to the 2000 holiday season, 14.1 million more people will buy online this year. The report underscores the fact that its projection is one of many, with nine research firms offering nine figures, ranging from $9.5 to $12.4 billion. The eMarketer numbers, however, are based on a purchasing model aggregating data from dozens of sources. Additionally, eMarketer is benchmarking its e-retail projections against …