The results of a new study, conducted by consumer intelligence firm BIGresearch, into the media and shopping behavior of consumers at work, finds that Americans are spending 60% of their waking hours at work, more than ever before. Marketing chiefs are rethinking their ad budgets and advertisers are preparing to meet a new, highly coveted, yet entirely untapped demographic on their own beige-carpeted turf.

With a little extra data behind the release, the Interactive Advertising Bureau announced that Internet advertising revenues reached $5.8 billion for the first quarter of 2008, an 18.2 percent increase over the same period in 2007, and represent the second highest quarter ever recorded, after the 4th Q 2007

According to recent data collected by Hitwise, the CBS.com online market share of U.S. visits increased 41 percent for the 2007-08 television season, marking the largest growth in average visits among the six leading broadcast network websites. ABC.com was the most visited television broadcast network website for the 2007-08 season.

A new study from the World Newspaper Congress on the media habits of young people in three countries found that television continues to be their most important source of news and information for the young, despite the rise of the internet. 3,500 people between 15 and 29 years old in the United States, the Netherlands and Finland said they get their news and information from a wide variety of sources, but that television continues to be their preferred medium.

According to a recent Experian study, analyzed and reported by Ellen A. Romer SVP, Strategic Planning, there are now 2.7 billion mobile phones in use. Between January 2001 and December 2010, our global society will have transformed from one where 13% carried a mobile phone, to one where 70% carry one. For comparison, she reports, there are 850 million personal computers, 1.3 billion fixed landline phones, and 1.5 billion TV sets.

OTX, releasing new results from its Teen Topix study, the complex lives of the 13 -17 year old set, found that teens are spending an average of 11.5 hours online, doing everything from instant messaging and visiting social networking sites to shopping and listening to music, but dispels myths that this group wants to do everything online.

According to a proprietary study by The Media Trust Company, American Express had the largest share-of-voice among travel advertisers as consumers searched on where to vacation, hot travel deals and travel advice preceding Memorial Day, the official start of summer. The ranking of companies targeting travelers' dollars this vacation season, includes American Express, which received a 5.43% share-of-voice of all found ads.

Recent findings released by Ipsos MediaCT from MOTION shows that the percentage of video consumed on a TV among video downloaders and streamers declined from 75% in February 2007 to 70% in February 2008. A significant drop in overall 'share of screen time' with the growing contingent of digital video users, says the report.

Although a new Harris Interactive study reveals that over one-third of consumers say the dire economy will not affect their spending habits, the 60 percent of consumers who will limit their discretionary spending will curtail going out to restaurants (74 percent) and limit their purchase of electronics (71 percent). 41 percent of consumers, however, have no plans to stop or cut-back on the purchase of cell phones, making it an increasingly viable advertising channel.

Of thousands of children and adults, Internet users in the U.S., UK, Australia, Germany, France, Brazil, China and Japan, 52% around the world report having made friends online, suggesting that "don't talk to strangers" doesn't apply when in online worlds. In addition, 46% of users who made friends online said they enjoyed those relationships as much or more than friendships made offline. Other online activities ranking high around the world are dating (23%), using social networking sites (50%), and playing games (72%).