• Cold Sales Calls Can Be Productive
    Sales reps tend to make common mistakes when leaving voicemails. Do your voicemails inspire others to call back? Or, are you committing common voicemail mistakes that keep your phone from ringing?
  • Competing With The Big Guys
    The headwinds facing traditional and online retailers in 2017 are numerous and well documented, says the study by Oracle/Marketing Cloud Chief.
  • Food Packaging Print Sells Healthy Food
    Consumers are using nutrition and fitness product information and labels on food packaging to meet personal health goals.
  • Top CEOs Challenged By Transition And Technology
    Two principal challenges are facing many CEOs: how to manage their early transition into the top job, and how to keep up with fast-moving technology to better prepare themselves for the disruption that will more than likely confront their companies.
  • Broadband To The Rural Market
    Adopting a "CAN-do" attitude, computer companies, edge providers and others have banded together to push Washington to let them use the so-called TV white spaces to close the rural digital divide.
  • Once Again, "The Eyes Have It"
    According to new gadgets and studies to track eye movements, computer maps of faces to capture a momentary grin (approval) or squinting (anger), and sensors to measure perspiration or monitor brain activity, companies are mining consumers' raw emotions for information
  • A New World Beyond Moore's Law
    In 1965, Gordon Moore predicted an annual doubling of component density on an integrated circuit at minimum manufacturing costs. That prediction of ever-increasing computational ability held for an amazing 50 years. But clock speeds are no longer doubling every 18 months, chips do not have room for more cores
  • The Value Of Podcasts
    When you pass someone with earbuds in you have to wonder, is it music they're playing or is it the latest episode of their favorite podcast? More than a third of Americans have listened to podcasts (112 million) vs. fifteen percent of Americans listen to a podcast weekly, loyally following the tales of their favorite voices.
  • Touchpoints In The Consumer Journey
    Too many marketers continue to rely on last-click attribution, according to a report by ClickZ, without understanding the value played by all touchpoints in the customer journey.
Next Entries »
To read more articles use the ARCHIVE function on this page.