• SunnyD Launches Ad That's An Update From Popular 1990s Spot
    SunnyD was such a staple for me growing up and if that's the case for you, I'm sure you'll remember this ad from the '90s with a cool mom hydrating her son and his friends with the popular orange drink. Fast-forward to 2015 to find SunnyD's agency, Grenadier, creating an update to the radical '90s ad. "Rollerblade" hysterically begins where the older ad left off, except the young rollerbladers are now in their mid-30's and goofing off. The aged mom tells her son that she's tired of supporting him and he needs a job.
  • Pedigree Launches Powerful Ad Highlighting Dogs' Unconditional Love
    Dogs really bring out the best in people. Check out "The Walk," an online ad for Pedigree. The black-and-white video begins with an older man taking his dog for a walk. The man walks his neighborhood with a scowl on his face and doesn't look like one for conversation. As he crosses a street, he encounters a teenage boy walking his dog. The pair might have little in common but on this day, they are brought together when their dogs greet each other. The two men smile, make small talk, and continue on their walks. The …
  • Cine-ma Difference Network Welcomes All To Movies
    Cine-ma difference network, a series of movies theaters in France and Belgium that organizes movie showings for people with behavioral disorders, launched a PSA encouraging moviegoers to share the theater with everyone so in the future, organizations like Cine-ma difference network won't be necessary. "In The Role Of" features a man with autism playing the role of cowboy, gangster, superhero, king, samurai and astronaut. In reality, the young man wants to attend the movies but fellow moviegoers stare and frown upon it, causing his mom to bring him home. "Everyone should feel welcome at the cinema," …
  • Honest Company Ad Is 'Transparent'
    The Honest Company launched "Transparent" to help launch its line of cleaning products. The ad depicts a young girl with X-Ray super-powers. When she spots her father's wallet in a pair of pants about to be washed, she wants to be rewarded with a cookie. The girl can also see through Honest Company cleaning bottles because the bottles are clear and the cleaning liquid is clear. The spot ends with Dad using special X-Ray glasses to see what's under Mom's sweater. Watch it here, created by Zambezi.
  • NEW! Tourist Becomes Accidental Spy In Heineken's James Bond-Themed Ad
    A dating app for bacon lovers. SunnyD creates follow-up spot to ad from 1990s. Let's launch!
  • NEW! Honda Tells Company History Using Stop-Motion Paper-Flipping
    Honda launched an incredible two-minute commercial, "Paper," on Sept. 20 during Sunday NFL on CBS. A feat that took months to create, the ad tells the evolution of Honda's engines through an elaborate paper-flipping sequence. "Paper" consists of thousands of hand-drawn and colored illustrations from multiple artists that were stitched together to create a seamless journey. These paper dreams begin with founder Soichiro Honda's use of a radio generator to power his wife's bicycle. The story continues with Honda's development of motorcycles' outboard motors and the first CVCC vehicle. I loved the stroll down memory lane …
  • NEW! WestJet Campaign Profiles Man Disguised As Dog To Save Money On Airfare
    Some people will do anything to save money -- like impersonating an animal. In Publicis London's first work for WestJet, a Canadian low-fare airline, viewers meet a man who's so frugal he has no problem dressing like a dog if it safes him money on airfare. "Dave The Dog" is a 90-second video promoting the launch of WestJet's routes between the U.K and Canada. Shot mockumentary-style, the video stars Dave, a man who loves his girlfriend but hates paying full price to visit her in Canada. So to cut costs he goes all in as a …
  • NEW! Talk Like A Pirate On Sept. 19 And Get A Free Krispy Kreme Doughnut
    Is it just me -- or does it seem as if every day is a holiday of some sort? Sept. 19 is "Talk Like A Pirate Day," and those who do so at their local Krispy Kreme will receive a free glazed doughnut. Baldwin& created a video and mobile website with downloadable, animated, virtual piratewear, for those who want to go that extra mile: Those wearing at least three pirate-themed items get a dozen doughnuts for free. The mobile campaign offers users a choice of eleven downloadable GIF-based, virtual, animated pirate accessories for anyone who might …
  • NEW! Oscar Mayer Debuts Sizzl, The Dating App For Bacon Lovers
    Now this is my kind of dating app. Nothing says soulmate more than finding someone who loves bacon as much as you do. Oscar Mayer feels the same way and created Sizzl, a real dating app for people who rate their love of bacon closely near their love life. Sizzl figures out a person's potential soulmate based on how each individual loves their bacon. Do you like pork, turkey, crispy or burnt? Once decisions are made, Sizzl serves users potential matches that can be rated by holding down the Sizzl Meter. If you like …
  • Print Ads For Fiat F500 Open To Interpretation
    What do these print ads for Fiat F500 mean? It appears that a person has been engulfed in air bags and all viewers see is a hand giving either the thumbs up sign or the a-ok gesture. The tagline for each ad is "With no room to get hurt." So the car is tiny, but filled with enough air bags to soften any potential blows? Big enough to cushion passengers after an accident? Not necessarily the quality I would lead with, but that's just me. If you have any additional theories, let me know. See the …
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