According to Nielsen, total minutes spent on social networking sites in the U.S has increased 83% year-over-year. In fact, total minutes spent on Facebook increased nearly 700% year-over-year, growing from 1.7 billion minutes in April 2008 to 13.9 billion in April 2009, making it the No. 1 social networking site for the month... and worth $10 billion last week according to analysts.

The 2009 Email List Growth Study whitepaper by ExactTarget, in collaboration with the Email Marketers Club, and the Center for Media Design at Ball State University, addresses an ROI-producing email list growth strategy at the top of most email marketer's list of primary concerns. The compilation finds that capturing e-mail addresses when consumers are highly engaged was found to be the quickest and most productive way to grow the files. Those points of contact include point of sale, consumers shopping online, and in-store via text messaging. These methods rated as much as 60% higher over such offline tactics, including …

New consumer research from Leichtman Research Group finds that the gap in the levels of satisfaction between cable and DBS subscribers has narrowed over the past several years. 62% of US cable TV subscribers are very satisfied with their cable TV company, while 66% of satellite TV subscribers are very satisfied with their Direct Broadcast Satellite TV company... a difference in levels of satisfaction that, for the first time, is not statistically significant. In 2004, 53% of cable TV subscribers were very satisfied, compared to 70% of DBS subscribers.