by Jack Loechner on Jan 15, 6:15 AM
Social commerce is becoming mainstream in e-retail, says the recently released Internet Retailer 2014 Social Media 500 report, as large and small retailers moved social media marketing up a notch on their priority lists in 2013.
by Jack Loechner on Jan 14, 6:15 AM
According to a December Harris Poll, the pessimistic outlook that the economy will get worse (32%) slightly overshadows the belief that it will improve (27%), though the most prevalent opinion is that 42% of respondents say that the economy will stay the same.
by Jack Loechner on Jan 13, 6:15 AM
According to the Consumer Electronics Association forecast, consumer electronics global spending will fall by about 1% to $1,055 billion from the record levels of 2013, with the consumer electronics industry seeing slower growth in spending on smartphones and tablets
by Jack Loechner on Jan 10, 6:15 AM
A new Nielsen study says that as VOD continues to take an increasing slice of the TV pie, marketers can take advantage of viewers' growing taste for this menu-driven content.
by Jack Loechner on Jan 9, 6:15 AM
79% of executives believe Big Data will reach its potential in the next one to five years. Finance, retail, consumer packaged goods and manufacturing, were viewed as the industries that would see the most success with Big Data in 2014.
by Jack Loechner on Jan 8, 6:15 AM
A new survey from the Pew Research Center's Internet Project shows that 73% of online adults now use a social networking site of some kind. Facebook is the dominant social networking platform in the number of users, but 42% of online adults now use multiple social networking sites.
by Jack Loechner on Jan 7, 6:15 AM
According to StrongView's "2014 Marketing Trends Survey," marketers plan to increase their budgets on activities that increase customer engagement through more relevant and timely campaigns. 93% of marketers plan to increase or maintain marketing budgets for the year, up from 89% in 2013.
by Jack Loechner on Jan 6, 6:15 AM
According to the Rocket Lawyer December 2013 Semi-Annual Small Business Survey, more than half of small businesses experienced growth that met or exceeded their expectations in 2013, with 80% reporting they believe 2014 will be even better.
by Jack Loechner on Jan 2, 6:15 AM
According to a new study by Urban Airship, analyzing customer data in aggregate to identify apps with at least six months of opt-in and opt-out user data that had sent at least 100 cumulative pushes in one month during the study period, on average, all apps retain users opted-in to push messaging at nearly double the rate of those opted-out.
by Jack Loechner on Jan 1, 6:15 AM
According to The Shullman Luxury and Affluence Monthly Pulse reports on the expectations, behaviors, and plans of adults among affluent consumers, the drivers of the luxury markets, Americans with lots of money are now shopping at Amazon.
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