Media research tells us prime-time and daytime TV is a medium dominated by middle-aged women. Similar research has determined theatrical movies are mostly driven by young males. And then something comes along to upset this formula. This past weekend the movie "Sex in the City" debuted with an eye-opening, blockbuster-like $55.2 million in business.

CBS chief executive Les Moonves didn't have any real breaking news stories to spill last week. And that's good. At the same time, he wonders why we in the press have all this fascination with news, in particular, networks news divisions, when they bring in "point zero zero one percent" of a media company's revenues?