Many TV networks -- broadcast and cable -- have complained sometimes bitterly about TV carriage negotiations, with fingers pointing everywhere. This has been especially hard on those smaller, mid-size more independently minded networks.

Like other producers of TV content, the NFL is looking into the possibility of cutting back on TV commercials -- as well as an overall shortening games overall to keep the action moving.

Presidential TV marketing and advertising can only take you so far. Next time around, candidates might do well to wrangle even newer messaging/branding alternatives.

Polls of "likely voters" missed the boat. Predictive models were a bust. How did the polls get it so wrong?

Candidates can contradict themselves even against actual video to the contrary. But no apologies -- especially if it your TV persona is about being 'honest', "fresh" and "different." The press, Trump proved, is irrelevant.

Ever hear of the Tour de Trump? Yes, that was a real weeklong professional bike race, on the East Coast, from 1989 to 1990. Professional cyclists are a part of the working class - and Donald Trump wants to help workers, right?

Nielsen walks back its cable network assessment as networks challenge its results. The core date underpins Nielsen's ratings estimates -- and it's critical to get it right.

Facebook has hit saturation with ad loads. To make matters somewhat worse, in late September, Facebook told major ad agencies and ad buyers the way it had counted viewing time had been artificially inflated between 60% to 80%.

TV news networks need to be clearer about what on-air political analysts can and can't say about information obtained while on the job. Many are former political figures or lobbyists. They may need a lesson in how journalism works -- and what their responsibilities once they join its ranks.

Watching more TV/video on your laptop -- or perhaps mobile devices? TV network executives are focused on where the advertising dollars are traveling.