• NEW! Burger King France Debuts 'The Valentine's Cup'
    Nothing says "I love you" more than sharing a cup filled with caffeine, high fructose corn syrup and phosphoric acid with the person you love. Burger King France launched "The Valentine's Cup," available through Valentine's Day. The cup has a lid with TWO straw holes, so lovers can eat their flame-broiled burgers while their love burns... or their heartburns? Afterwards, maybe a good movie, say "Lady and the Tramp"? Buzzman and Productman created the campaign.
  • NEW! Green Mountain Coffee Is More Than Just 'Regular' Coffee
    Green Mountain Coffee is more than a great-tasting coffee. The company pays careful attention to the sourcing and roasting process -- and the brand wants to give consumers an inside look with "Packed With Goodness." The campaign was shot in Colombia, on a coffee farm that Keurig Green Mountain works with, and is Fair Trade Certified. No actors were used for filming; the farmers and their adorable dogs are real. In "Sourcing," Green Mountain brings viewers to Colombia to see how and where fair trade coffee is grown. When a farmer is paid a …
  • NEW! Milka Launches European Digital Campaign, 'First Tastes'
    Milka launched "First Tastes," a European digital campaign that aims to evokes a touching childhood memory of tasting Milka chocolate for the first time. The 45-second ad shows kids and adults trying various types of foods for the first time and capturing their unpleasant reactions. There's the grandmother trying Pop Rocks, a baby tasting a lemon, a man eating a hot pepper and a woman tasting her first oyster. The reactions range from panic, disgust and too tart! "some first tastes are more tender than others," says the ad. The spot ends with a …
  • Hinge Revamps App So Millennials Can Avoid 'Dating Apocalypse'
    Random iPhone App of the week:Hinge relaunched its app -- removing the swipe feature -- to serve Millennials looking for a real relationship. To promote the app, Hinge created a 2:30 minute animated video, created by The STUDIO. The video likens dating apps to a creepy, Tim Burton-esque carnival called the "Date-O-Pocalypse." In the video, a lonely guy, stumbles inside the carnival. Exhausted singles are compared to zombies as they hobble pass rides like "Catch-a-Catfish," "Wheel of Loneliness" and the "Cycle of Loneliness." There's also the "One Nighter" roller coaster for …
  • NEW! Booking.com Takes Stress Out Of Vacation Planning
    Vacations are important, but you shouldn't get a twitchy eye or break out in hives trying to book something relaxing. Save the stress for your daily life. Booking.com launched "Nothing Is More Important," a U.S. campaign consisting of two 30-second spots featuring people with stress-filled jobs in need of stress-free R&R vacations. The first person in need of a break is a kindergarten teacher. She's stretched thin and loves the idea of a free cancellation option, should she choose to go from a kid-friendly hotel to something kid-free. Isn't it an unspoken rule to …
  • NEW! Tiger Woods Joins TaylorMade
    Sports fans might have missed this, but Tiger Woods has joined the TaylorMade family, partnering with the brand to use its line of clubs. TaylorMade swiftly launched a 15-second spot that shows a golfer teeing up and ready to hit a ball. Halfway through, viewers watch Woods send the ball off, and the camera takes its time to measure up the TaylorMade club that aided Woods. The spot ends with Woods placing a tiger golf club cover on his new club and a welcome message from TaylorMade: "#1 is never done. Welcome to the …
  • NEW! For Super Bowl Fun, Skittles Sends Marshawn Lynch To Houston, Scotland
    This year, the Super Bowl is taking place in Houston, Texas. Skittles decided to send its superfan and retired NFL player Marshawn Lynch to Houston, Scotland, to see whether the other side of the pond knew and/or and cared about the Super Bowl. Lynch rode a bike throughout the city, gifting people with bags of Skittles. Chatting with the locals, Lynch discovered that residents know and follow the big game, even staying up crazy hours to enjoy the festivities. Aside from giving Skittles to strangers, Lynch also played bagpipes, toured castles, met with a …
  • Mr. Clean Makes Super Bowl Ad Debut
    Who doesn't love a man who's handy around the house? If he loves to clean, it's gravy. Mr. Clean is making his Super Bowl debut with a 30-second spot running in the third quarter. The revamped spokesman is mysterious, has a touch of sexy and is a man of no words, like my road-race-running rival at the gym. He doesn't need to talk to win over a woman with a messy house; he cleans -- with sexy music in the background. When the ad ends, Mr. Clean turns into the woman's husband, who she …
  • A Famous 'Science Guy' Will Star In Persil's Super Bowl Ad
    It better be Bill Nye in Persil's Super Bowl ad, or I will have egg on my face. A teaser ad for Persil touts a famous "Science Guy" making and cleaning messes in Persil's top-secret laboratory. Spokesman Peter Hermann, looking dapper as ever, touts the famous science guy while holding a jug of Persil Pro-Clean. Nye remains in the background testing concoctions and getting excited over his latest finding. TBWA created the campaign.
  • The Ghost Of Spuds MacKenzie Stars In Bud Light Super Bowl Ad
    The ghost of Spuds MacKenzie appears in a 90-second Super Bowl ad from Bud Light. Will the Millennials know who Spuds is -- or just us folks of a certain age? A young guy would rather stay in for the night than hang out with friends. Enter the ghost of Spuds MacKenzie, who takes our man on an "It's a Wonderful Life" journey, showing him what his friends' lives would be like if he wasn't there. So long, inside jokes or helping with bar trivia answers. The spot ends with Spuds leading the man …
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