E! has a new brand theme: Pop of Culture. Not Pop Culture. Not Pop Up Culture. (That would be more of a VH1 thing, right?)

Tough to admit that one of the businesses you bought as part of a big overall media deal is moving tragically in the wrong direction. Steve Burke, president/CEO of NBC Universal, a company now majority-owned by Comcast Corp. said as much at a recent media outing, according to The Wrap: "The movie business is in steady decline."