• Traditional TV's Big Money Makers Not Done - And I Have A Video Game To Sell You
    For all the money you think big TV broadcast networks make -- nothing compares to big and special one-time, one-day TV events to pull in the really big dollars.
  • Does Viewership Equal Specific Retrans Revs For All Networks?
    While broadcast gets 35% of all TV audiences, it only gets 7% of "programming" fees -- just $2.6 billion of an estimated $13 billion. We know these as "retrans fees," and it was the essential compliant CBS voiced in August over its battle with Time Warner Cable.
  • Don't Give Away The Family TV Jewels Too Fast
    For Netflix viewers, watching a season worth of episodes of a TV series in a weekend is no problem. For AMC viewers, watching a season worth of episodes of a TV series in two years also doesn't appear to be a problem.
  • Too Much Media/Entertainment Data? Maybe It's Too Little
    Unlike theatrical box office data, there isn't any uniform system where weekend results are released during the weekend, per day -- or more traditionally on Monday. TV agents and others executive says this data is important to clients -- and for giving entertainment consumers what they want.
  • A Relative Unknown TV Sports Champion -- In The Heat Of Battle -- Captivates Viewers
    If you didn't know anything about the intricacies of road cycling this past Saturday while watching Universal Sports coverage of the three-week race, the Vuelta a Espana, that would have be perfect.
  • TV's Failures: Perfect Testing Ground For Money-Making Success
    Walt Disney went bankrupt -- and came close a few other times -- before he finally got to build Disneyland in 1955. The obvious lesson to be learned here: any entertainment effort can be a tough business. Think about modern-day TV producers, who fail again and again before getting it right.
  • Does Compelling Content Mean Profanity, Or Is Basic Cable Going Too Far?
    Dirty words and dark content means higher viewership for lots of shows, but much more so for cable than broadcast networks. A decade ago, broadcast network executives might have moaned that they couldn't do a show like HBO's "Sopranos" -- but would like to. Might that have been a comment about content -- as well as language?
  • Boosting Your Late-Night Show With YouTube -- If Viewers Can Figure It Out
    ABC's late-night host Jimmy Kimmel likes to spike up his persona and brand. What to do? Prank the YouTube and Internet world with a video that isn't what it seems. And then? Take credit for it after the fact.
  • Local Station Blacked Out? Just Import Another Affiliate!
    What can you do about TV blackouts? If you can't get your CBS station in New York City, how about watching a CBS affiliate from Phoenix, Detroit or Miami? That's one politician's proposal.
  • How To Judge A Show This Season: By All The Numbers
    Broadcast networks this season will probably see even lower overall traditional ratings. The good news is that they can muse about how much nontraditional viewing -- digital video, time-shifting and video-on-demand -- will increase. Future thinking on this front will set a structure for monetization. Near-term, though, a question remains: How should TV analysts view series performance?
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