• How Deep Is Your Deep State Love? Only Your Favorite TV Network Knows For Sure
    TV news networks talk about the Deep State -- tangentially -- but not in heavy detail. Not on CNN, MSNBC or even Fox News Channel. Some references are made about the FBI, the Justice Department and other vague officials. Is it fact or myth?
  • Twitter Stock, Users On The Rise. Is Breaking News Next?
    Twitter grew by double-digit percentages to 330 million monthly active users as of the fourth quarter 2017, the fifth consecutive quarter of growth. And Donald Trump's usage promotes the social-media service daily.
  • Trump Fires Via Media, Face-To-Face Boardroom Oustings Don't Apply
    This is where President Trump is hiding these days. Face-to-face firings? Please, you only see that on TV reality programs...like "The Apprentice."
  • Netflix Is 10 Years Old -- And TV Networks Are Playing Catch Up
    It's time for TV networks to do some Monday morning quarterbacking about digital media. Did they realize a decade ago what impact streaming services would have?
  • If People Love Fake News, Should Marketers Care?
    A study by MIT says false news stories are 70% more likely to be retweeted than true stories. If people continue to spread fake news at a faster rate than truth, should marketers respond?
  • Sinclair Anchors Forced To Read Anti-Media Promo Scripts
    Sinclair, long associated with conservative, right-wing programming decisions, is demanding its on-air anchors read prepared scripts bashing other TV networks for fake stories - without citing any specific network or any specific story to back up the claim.
  • Newspapers' Next Strategy: A Push To Find TV Carriage-Fee Model
    Much of the current newspaper content on Facebook, Google and Twitter could be characterized in terms of its promotional value. But that doesn't help newspapers pay the bills when print ad revs endure steady double-digit percentage declines. Maybe they need a TV retrans revenue model.
  • TV Nets Cut Ad Time, And Time-Shifting May Be To Blame
    As offline media consumption has risen -- and advertising dollars shift to Google and Facebook -- traditional TV has felt the pain. Rising yearly ad revenue volumes are harder to come by.
  • Pricier Ads Could Rule TV Upfront
    TV networks have to begin checking their buy/sell strategies -- and be careful not to lose too many executives to social media.
  • Russians Manipulate More Media - The Guessing Begins
    Social-media opportunities still seem the most porous, especially when it comes to iffy-looking, mostly print-like content -- advertising or otherwise. YouTube video content? We know the quality level can be all over the place -- ready to claim unwitting voters.
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