by Amy Corr on Nov 11, 1:49 PM
Random iPhone App of the week:Cole Haan has updated its app so users can make purchases on Pinterest with live buyable pins and a shoppable Instagram feed via the app. Customers can shop any product featured in the @ColeHaan Instagram feed from the Cole Haan app. For those who do not have this app, the brand is creating social integrations, beginning with Pinterest, that bring product purchase ability to apps already on a user's phone. The app is available for free in the App Store.
Download it here.
by Amy Corr on Nov 11, 1:49 PM
Kia launched a sweet father and son ad promoting its 2015
Optima. A son takes a big chance and a father gets a second chance to do something he always wanted to: drive across the county. In "Quit Job," a son left his job and sold all his possessions so he could buy a car and drive cross-country. His dad sounds like he's going to scold him, but instead laments that he didn't do something similar. The ad ends with the son driving and dad slurping a soda in the passenger seat.
See …
by Amy Corr on Nov 10, 5:31 PM
Gatorade shows a glimpse of the future. NY Lottery thinks you'd make a great rich person. Let's launch!
by Larissa Faw on Nov 9, 1:40 PM
For the last three years,
FirstBank has used humor to raise awareness for its services including tech-savvy Amish, reluctant astronauts, driverless cars and Google Glass (neither of the last two working as they ought to). Now, the Lakewood, Col.-based bank is making fun of Millennial slackers. Developed by
TDA_Boulder, the campaign features a
TV spot showing a bank manager telling her coworker that she switched the company's account to FirstBank to compensate for hiring her useless, man-bunned, selfie-obsessed nephew. "Now," she gushes to the glowering employee -- whose desk is opposite the Millennial …
by Amy Corr on Nov 6, 2:54 PM
The
New York Lottery launched an amusing TV and online campaign called "You'd Make A Way Better Rich Person." The campaign highlights the fact that the New York Lotto has made millionaires out of more New Yorkers than any other in-state game, while poking fun at eccentric wealthy people and the obscene ways they spend their money.
In one ad, a New York man spends million on his collection of dead, framed bats. Another millionaire spends $28,000 a week on wine to bathe in. And if a piece of
cork falls in …
by Amy Corr on Nov 5, 3:46 PM
To celebrate its first 50 years, Gatorade looks to the future in a 75-second ad that teases future products coming down the Gatorade pipeline. "Moving the Game Forward" stars many of the world's top athletes, like Lionel Messi, Usain Bolt, Abby Wambach, Eli Manning and Elena Delle Donne, describing their work ethic. Once these athletes attain top-level success, they don't just stop striving, they continue forward to achieve the next big thing. Just like Gatorade. One new product looks like a sticker attached to a football player's arm, analyzing the player and sending data …
by Amy Corr on Nov 4, 5:25 PM
Take a virtual spin on this
websiteCP+B created for
Domino's, showcasing the brand's 2016 DXP. This delivery car is one of 97 slated to be built. For starters, the DXP has a built-in warming oven that keeps pizza at the perfect temperature en route to delivery. It seats only one person, with the rest of the room going toward keeping drinks and condiments secure and in an upright position. A large branded light sits on the roof of the car -- when the light is on, there's pizza in the oven. One …
by Amy Corr on Nov 4, 3:16 PM
Random iPhone App of the week: Looking to plan a vacation, but not sure where to go? Feeling uncomfortable about asking your friends for suggestions? Hitlist is an app to help. It not only gathers results for traveling on the cheap, it also gathers recommendations from friends via a user's social networks. The app also curates "Best Of" lists of destinations under categories like Unforgettable Honeymoons, Cities for Foodies and Beach Towns, depending on where you live. Lists will vary by person based on their main location. The app also ranks places that are …
by Amy Corr on Nov 4, 3:16 PM
ARCO Gas gave superfan Alfredo Garcia something better than the royal treatment: he was given superhero treatment and turned into a comic book hero named ARCOMAN. In a two-minute video, viewers are introduced to Garcia, an avid marathon runner, comic book fan and retired Air Force colonel. Garcia and his girlfriend run together, attend comic book conventions together and enjoy retired life. Garcia also has a penchant for posting selfies while pumping gas at his local ARCO, and this is how the brand first learned of him. ARCO surprises Garcia at his home with …
by Amy Corr on Nov 4, 3:16 PM
Where was I last month when Nike launched "Shout," a 5-minute video that celebrates the brand's long-term relationship with the University of Oregon by recreating the famous toga party scene from "Animal House"? Otis Day and the Knights originally performed "Shout" in the movie, and they're back for the video, still shouting. Actors are replaced by famous University of Oregon alumni, so watch out for actor Ty Burrell, ESPN anchor Neil Everett, former football players Ahmad Rashad, Dan Fouts and Anthony Newman, and track stars Galen Rupp and Mandy White, among many other athletes. …