• The Republican Presidential Reality Show Dreams Up Trump Holiday Special
    What happens when an ongoing TV series like the Republican Presidential debate tour runs two days after Christmas? You hope and pray that some really boring football games piss off viewers who want to survey some key political issues -- and some really weird hair.
  • Netflix Still Wants To Make Friends -- But So Do Verizon and HBO Go
    Netflix is friends with Time Warner and CBS Corp. We know because both Jeff Bewkes, chairman/CEO of Time Warner, and Les Moonves, president/CEO of CBS, said so at the UBS Media conference. Now Verizon also wants to be someone's friend. Verizon wants to start a Netflix-type subscription video-on-demand business.
  • NFL Takes Consistent Selling Approach Due To Consistently Hard-To-Reach Audience
    What warrants a 64% price increase in this economy? Gas for your car? Your health care premium, perhaps? Try something much more healing, especially to men: football. That's the eye-popping price tag estimate that's probably landing on the doorstep of the NFL's national TV network partners -- CBS, NBC, Fox and ESPN. It will push total annual NFL costs for the networks to over $7 billion.
  • Reality TV With A Sermonizing Spin
    After years of many back-biting, snarly character efforts. aspirational reality shows -- "Biggest Loser" and "Extreme Makeover: Home Edition" among the big names -- seem to abound now. While, in theory, these shows have a spiritual nature, few have really gone to the next step -- incorporating aspects of organized religion. It seems that Rev. Joel Osteen, who heads a big congregation at the Lakewood Church in Houston, wants to have a go at that with none other than reality show impresario Mark Burnett.
  • Networks' Bucket Lists
    Phil Kent, chairman/CEO of Turner Broadcasting Co., says TV networks have their own bucket list. To that end, networks and entertainment companies are already doing well in two "buckets" where they derive big revenues: 1) consumer consumption of shows on a live basis; and 2) consumer purchases of shows in boxed DVD sets.
  • We're No Longer Missing A Nielsen Controversy, Thanks To Nickelodeon's Missing Viewers
    knew we were missing something in the TV business news cycle: a juicy Nielsen ratings controversy! Viacom says Nickelodeon's ratings mysteriously dropped -- from out of nowhere -- some 11% in mid-September. This was followed by a 17% percent drop in October and 19% in November.
  • What TV Shows Can Learn From Indie Movies
    Some niche, independent movies will never be mass hits; the same can be said for some TV shows. Should producers and networks for non-mass-level shows act like those involved with indie films?
  • Driven To Distraction -- In Cars And In Front Of The TV
    Driven to distraction on the highway? No, I'm not talking about texting while driving, I'm talking about big billboard signage. Yeah, but how to get drivers' attention? The National Highway Traffic Safety Administration has started two billboard campaigns that implore drivers not to text. Of course, you could argue that someone will get distracted by looking at those billboards.
  • Good News Ratings Aren't Helping NBC's Primetime
    V news is good news for NBC. The top-rated "NBC Nightly News with Brian Williams" with 9.1 million average viewers -- is outperforming NBC's primetime lineup average of 7.0 million.
  • TV News: The Truth, The Whole Truth, And Semi-Truths
    News flash -- in some viewers' minds, Republicans are Occupy Wall Streeters, and the Syrians have toppled their government. Is there a problem here? There are plenty of half-truths, no truths, or confusing truths from cable news networks -- that much is accurate. A better question plaguing media industry experts: "Is this an escalating or declining trend?"
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