• MTV Political Game A Winner
    You may be a dyed-in-the-wool Massachusetts Democrat appalled that somehow the state has a Republican senator. But if you're playing to win with MTV, you want no part of Elizabeth Warren.
  • 6300% More Of Certain Kind Of Scandalous TV Content
    We here at TV Watch take a lot of pride in our tagline: "full-frontal televison." Who doesn't want to expose and tell all? Yes, "expose" is the key word for this column. A report from one pressure group says one major trend has been going on in television that most people may not be aware of: full-frontal nudity.
  • If Music Videos Get Monetized In Concert Tours, Might TV Programs Be Headed For Mall Productions?
    The Carly Rae Jepsen music video "Call Me Maybe" gets seen 212 million times on the Internet. What is that worth in TV terms? When 100 million viewers watch a three-hour event called the Super Bowl, it can bring a network $210 million to $225 million in national advertising dollars.
  • Apple's Media-Skipping Patent Targets Content -- Perhaps Ads? -- Deemed 'Not Of Interest To A User'
    In the wake of Dish's AutoHop technology comes an Apple patent that could mean "ad skipping" to some. But read closely. Seems the new technology would allow users of digital entertainment to automatically switch to another digital device or file when a bit of advertising appears.
  • Dish's Hopper Offers 'Choice' To Viewers, But Not To Advertisers
    "The commercials are not erased or deleted." Comforting thoughts to TV advertising and selling executives? This phrase was used a number of times by Dish Network in its recently revised legal filing against the networks. This came in light of Dish's big and controversial AutoHop feature in its new "Hopper" DVR, which can record three hours of prime-time programming from the four networks without commercials. But -- no surprise -- the commercials are actually still there if viewers want to see them. Actually, Dish says viewers always had the choice.
  • As Big Media Gets Bigger, What's Left To Buy?
    What's left for big media to buy? Comcast could be looking for more. CBS? Perhaps it could use a few more few more cable channels -- especially widely distributed basic ones. Fox has broad assets, including TV stations and cable channels. Maybe it wants a pay TV group like Starz? Maybe Disney-ABC wants Starz as well?
  • Apple's TV Move: You Say You Want A Revolution, Well, You Know...
    News flash: Apple TV might not change the TV world. Sorry about that. Want a TV business savior? You might have to look at other wannabe TV-changing companies -- Google, Comcast, maybe Facebook.
  • Many Happy TV Character Returns -- For Both Series And Commercials
    We TV viewers hate to lose big, beloved TV characters -- and we seemingly want the same from our TV marketers and their characters. William Shatner, whose TV entertainment career started in the early '60s, will return to his "role'" as negotiator for travel company Priceline in commercials.
  • Wait, What Type Of Show Am I On Again?
    Programmers look to keep the reality-show mystique going at all costs, if not for viewers, then perhaps for participants -- who may not be on the show they think they are on. Viacom cable-network Spike, which has a decidedly young-male target, is bringing back a fake reality show. Get that? (Neither do I.) "The Joe Schmo Show: The Full Bounty" is about a real guy who believes he is on a reality show looking for America's next bounty hunter, but is actually surrounded entirely by actors. What, actors on a reality show? No!
  • You Say Documentary? I Say Reality! (Let's Call The Whole Thing Off)
    Documentary shows and reality shows: Know the differences between them? The New York Post says CNN will add "reality TV" shows to its late-night lineup. That seems to have been wrong -- or wrongly identified CNN says it is not getting into the reality TV business, though it is considering adding weekend programs similar to a "documentary-style" travel show hosted by Anthony Bourdain that it will premiere next year.
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